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## What is Sentiment Analysis?
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* Sentiment analysis, sometimes called *opinion mining*, is a natural language processing (NLP) technique used to identify and categorize sentiment expressed in digital text.
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* Sentiment analysis uses tools to scan text and decipher the emotion behind the message, which might broadly be interpreted as positive, negative, or neutral.
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## What can Sentiment Analysis achieve, and why analyze posts on X?
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* Sentiment analysis can help identify trends and patterns, and inform predictions.
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* Sentiment analysis provides insights into how people feel about a particular topic or issue, and can help to identify emerging viewpoints.
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* It is a scalable way of providing organizations and businesses with valuable data such as insights into user feedback, which can then be used in reputation management.
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* Tracking real-time changes enables you to understand sentiment patterns and make informed decisions promptly, allowing for timely and appropriate actions.
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* X is one of the most popular social media platforms, and provides a wealth of rapidly-changing information about public opinion, trends, and events.
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{{% notice Note %}}
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From 2023, X is the new name for the social media platform formerly known as Twitter.
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"Tweets" are also now known as "posts".
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{{% /notice %}}
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## Solution Architecture
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Real-time sentiment analysis is a computationally-intensive task and can rapidly consume resources and increase costs if not managed effectively.
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*Real-time sentiment analysis is a compute-intense task and can rapidly consume resources and increase costs if not managed effectively.
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Using an Arm-based Amazon EKS cluster can address these issues by offering flexibility, strong performance and cost efficiencies.
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*Using an Arm-based Amazon EKS cluster can address these issues by offering flexibility, strong performance and cost efficiencies.
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Figure 1 shows the solution architecture:
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Figure 1 shows the solution architecture that this Learning Path uses:
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