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| 1 | +export function AboutText() { |
| 2 | + return ( |
| 3 | + <section className="w-full flex flex-col"> |
| 4 | + {/* Row 1 */} |
| 5 | + <div className="w-full py-[45px] sm:py-[62px] grid grid-cols-1 md:grid-cols-2 gap-8 md:gap-16"> |
| 6 | + <h2 className="text-h5 text-foreground"> |
| 7 | + <span>Fashion brands are investing more in sustainability than ever before.</span>{" "} |
| 8 | + <span className="text-foreground/40"> |
| 9 | + The Digital Product Passport is the infrastructure to make that |
| 10 | + work visible. We're building the tools to get you there. |
| 11 | + </span> |
| 12 | + </h2> |
| 13 | + <div className="flex flex-col gap-4 text-small text-foreground/50"> |
| 14 | + <p> |
| 15 | + Brands are making real progress on materials, sourcing, and |
| 16 | + production practices. But most of that effort stays invisible to |
| 17 | + the people buying the product. The EU's Digital Product Passport |
| 18 | + changes that. It gives brands a standardized way to share |
| 19 | + environmental impact data, material origins, and care information |
| 20 | + directly with consumers, at the product level. |
| 21 | + </p> |
| 22 | + <p> |
| 23 | + Most tools in this space treat the DPP as a compliance problem. They |
| 24 | + collect supply chain data, generate a document, and move on. The |
| 25 | + result is a digital passport that reads like a government form. Dense, |
| 26 | + unbranded, and ignored. If the goal is to help consumers make more |
| 27 | + conscious decisions, the passport needs to be something people |
| 28 | + actually want to read. |
| 29 | + </p> |
| 30 | + <p> |
| 31 | + Avelero exists because we believe environmental transparency |
| 32 | + should be accessible, well-designed, and built into the product |
| 33 | + from the start. Not bolted on as an afterthought. Not locked behind |
| 34 | + enterprise contracts. Available to every brand that wants to do |
| 35 | + this right. |
| 36 | + </p> |
| 37 | + </div> |
| 38 | + </div> |
| 39 | + |
| 40 | + {/* Row 2 */} |
| 41 | + <div className="w-full py-[45px] sm:py-[62px] grid grid-cols-1 md:grid-cols-2 gap-8 md:gap-16"> |
| 42 | + <h2 className="text-h5 text-foreground"> |
| 43 | + <span>We care deeply about the quality of our work</span> |
| 44 | + </h2> |
| 45 | + <div className="flex flex-col gap-4 text-small text-foreground/50"> |
| 46 | + <p> |
| 47 | + A product passport is only useful if people engage with it. That |
| 48 | + means the design has to be good. Not good enough, but genuinely good. |
| 49 | + Typography, layout, color, spacing. Every passport generated through |
| 50 | + Avelero can be customized to feel like an extension of the brand it |
| 51 | + represents, not a third-party compliance page. |
| 52 | + </p> |
| 53 | + <p> |
| 54 | + On the data side, lifecycle environmental impact is the single |
| 55 | + hardest requirement for most brands to fill. Carbon footprint and |
| 56 | + water scarcity calculations typically require a separate LCA tool, |
| 57 | + a dedicated sustainability team, or both. We built a machine learning |
| 58 | + prediction engine directly into the platform that calculates these |
| 59 | + values from your material compositions and production data. No |
| 60 | + separate subscriptions. No five-figure consulting engagements. |
| 61 | + </p> |
| 62 | + <p> |
| 63 | + Speed matters too. Most DPP platforms require months of integration |
| 64 | + work across multiple teams. Avelero is designed to go live in days. |
| 65 | + Connect your product data, configure your design, generate your QR |
| 66 | + codes. The regulation is coming, and brands shouldn't need an |
| 67 | + enterprise budget or timeline to be ready for it. |
| 68 | + </p> |
| 69 | + </div> |
| 70 | + </div> |
| 71 | + |
| 72 | + {/* Row 3 */} |
| 73 | + <div className="w-full py-[45px] sm:py-[62px] grid grid-cols-1 md:grid-cols-2 gap-8 md:gap-16"> |
| 74 | + <h2 className="text-h5 text-foreground"> |
| 75 | + <span>Built in Amsterdam</span> |
| 76 | + </h2> |
| 77 | + <div className="flex flex-col gap-4 text-small text-foreground/50"> |
| 78 | + <p> |
| 79 | + <strong>Rafaël Mevis</strong> · Co-founder. Five years of building |
| 80 | + products, with a background in fashion and computer science. Worked |
| 81 | + at an Amsterdam-based fashion brand where he first encountered the |
| 82 | + complexity of product sustainability data firsthand. Obsessed with |
| 83 | + design, raised by graphic designers, and driven by the conviction |
| 84 | + that environmental transparency tools should be as well-crafted as |
| 85 | + the products they represent. |
| 86 | + </p> |
| 87 | + <p> |
| 88 | + <strong>Moussa Ouallaf</strong> · Co-founder. ML engineer and |
| 89 | + computer scientist with a deep interest in physics, mathematics, and |
| 90 | + hard technical problems. Previously built machine learning systems at |
| 91 | + an Amsterdam-based startup. At Avelero, he architects the LCA |
| 92 | + prediction engine that makes product-level environmental impact |
| 93 | + calculations accessible without dedicated sustainability |
| 94 | + infrastructure. |
| 95 | + </p> |
| 96 | + </div> |
| 97 | + </div> |
| 98 | + </section> |
| 99 | + ); |
| 100 | +} |
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