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This one is lower priority, but it would be great to be able to accurately simulate changes in demand, e.g. from water conservation measures and look at the impact on revenue. We should be able to do this using the supplier report.
One approach would be to generate a synthetic population of households with representative water use based on the population and GPCD from the supplier report. Could use some sort of bayesian or monte-carlo method with prior assumptions for the distributions. Then imagine that all customers reduce waster use by 25%... etc
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