When a skeleton repo is forked, gh pages publishing will inevitably fail unless the org/user sets up their own docs pages:
fatal: unable to access 'https://github.com/evalott100/event-model.git/': The requested URL returned error: 403
Error: Action failed with "The process '/usr/bin/git' failed with exit code 128"
This isn't a huge problem since on a PR to the upstream repo the correct org will be used and doc publishing can be seen to be working before a merge. Though... might be worth skipping this step for forked repos, or fixing it so the upstream org is used? @gilesknap @coretl