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docs(homepage): redesign homepage and intro page with marketing-focused content
- Rewrite homepage (docs/index.md) with hero section, benefit cards, and clear CTAs - Rewrite intro page (docs/intro/index.md) with concise, scannable content - Remove embedded objectives cards from both pages (objectives have dedicated page) - Fix broken link (concept/index.md -> concept/use-case-tree.md) - Fix grammar: 'Learn the Use Case Tree' -> 'Explore the Use Case Tree' - Fix list formatting in docs/objective/modularity.md
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‎docs/index.md‎

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---
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description: >-
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Learn the Use Case Tree Method for developing Enterprise Knowledge Graphs.
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A comprehensive, proven methodology to build business capabilities through
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structured use cases, outcomes, and workflows.
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Build an Enterprise Knowledge Graph that delivers business value—
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one use case at a time. Explore the Use Case Tree Method: a proven,
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business-owned approach to plan, scope, and deliver reusable
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capabilities.
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date_published: "2022-01-01"
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keywords:
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- EKG method
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---
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# Use Case Tree Method for Business Capabilities
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# Use Case Tree Method
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{%
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include-markdown "objective/index.md"
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start="<!--objectives-index-start-->"
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end="<!--objectives-index-end-->"
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%}
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Build an _Enterprise Knowledge Graph (EKG)_ that delivers business value—
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**one use case at a time**.
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[Get started](intro/index.md){ .md-button .md-button--primary }
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[Explore the Use Case Tree](concept/use-case-tree.md){ .md-button }
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[Browse example use cases](https://catalog.ekgf.org/){ .md-button }
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<div class="grid cards" markdown>
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- __Business-owned roadmap__
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Align strategy → capabilities → delivery with one shared artifact.
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- __Composable delivery__
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Ship small, reusable building blocks instead of monolithic systems.
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- __Quality + compliance__
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Make traceability, controls, and auditability part of the design.
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- __Production-proven__
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A method refined across real EKG use cases running in production.
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</div>
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## What is the Use Case Tree?
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The [Use Case Tree](concept/use-case-tree.md) is a high-level map of the
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capabilities your enterprise plans to build—broken down into use cases with
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dependencies, so you can deliver in the right order.
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## What you’ll learn on this site
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<div class="grid cards" markdown>
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- __Introduction__
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What the method is, who it’s for, and how it creates leverage.
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[:octicons-arrow-right-24: Read the introduction](intro/index.md)
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- __Objectives__
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Why the method works: interoperability, reuse, modularity, quality,
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alignment, and more.
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[:octicons-arrow-right-24: Explore the objectives](objective/index.md)
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- __Concepts__
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The core building blocks: use case, outcome, workflow, terms, and more.
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[:octicons-arrow-right-24: Explore concepts](concept/use-case.md)
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- __Process__
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Plan, build, and run EKG components—from first use case to scale.
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[:octicons-arrow-right-24: Explore the process](process/index.md)
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</div>

‎docs/intro/index.md‎

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- toc
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- navigation
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description: >-
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Introduction to the Use Case Tree Method for developing Enterprise Knowledge
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Graphs. Learn how this method enables strategic use cases, data quality,
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compliance, and competitive advantage.
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A practical introduction to the Use Case Tree Method: a business-owned
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way to build Enterprise Knowledge Graph capabilities with modular
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delivery, reuse, and governance by design.
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keywords:
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- use case tree method
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- EKG introduction
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# Use Case Tree Method for Business Capabilities
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Your enterprise embarked upon a strategic innovative journey towards
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establishing a full scale _Enterprise Knowledge Graph (EKG)_ in order
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to be able to:
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1. implement use cases that enable more foundational data quality
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for your enterprise’s business processes,
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2. be more easily compliant with regulations and
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3. enable strategic use cases that create a competitive advantage.
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4. To connect business silos to make them work together
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5. To create business agility by creating reusable business components
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6. To capture intellectual property and manage your business value
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The key _artifact_ in the development of an EKG is "the [Use Case Tree](../concept/use-case-tree.md)":
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- The [Use Case Tree](../concept/use-case-tree.md) provides a
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**long term data strategy and business capability plan**.
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- The [Use Case Tree](../concept/use-case-tree.md) is the
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**high-level requirements overview, scoping and dependency model**.
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<br/>It gives a _mile wide, inch deep_ view of business capabilities.
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Traditionally, data strategy, architecture and models i.e.
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_specifications of business requirements_ on one side and technology
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and software, i.e. _functionality_ on the other side, are separate.
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They are concerns of different departments; different groups of
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specialists think about these concepts in their own way and have their
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own practices and models for it.
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For any given development of a business capability that is supported
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by technology, different groups of people, often across many departments, will get involved and they all
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have their own way of looking at it.
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There is no shared language, not one single artifact that they can
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all talk to and reason about.
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The [Use Case Tree](../concept/use-case-tree.md) is that single artifact.
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It provides one single construct, owned by _the business_, and
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primarily driven by business strategy, that every group of people,
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every specialist, can relate their way of thinking to.
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This includes not only data and technology specialists but also project
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managers, financial managers, security and compliance officers,
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operations engineers and so forth.
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All their models and different ways of looking at a given capability
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can be plugged into the [Use Case Tree](../concept/use-case-tree.md) as different views.
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Everything we ever do in an organization, especially in the data and
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technology pillars of that enterprise, should be related to at least
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one use case in the organization's [Use Case Tree](../concept/use-case-tree.md).
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The [Use Case Tree](../concept/use-case-tree.md) is a breakdown of strategic planned-for
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capabilities into smaller building blocks, all called use cases.
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Strategic long term use cases such as
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_[Enterprise Risk Management](https://catalog.ekgf.org/use-case/risk-management/)_
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or _[Client 360](https://catalog.ekgf.org/use-case/client-360/)_ are
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down into smaller use cases that can---and should---be done first.
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Turn strategy into reusable EKG components—without boiling the ocean.
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[Explore the Use Case Tree](../concept/use-case-tree.md){ .md-button .md-button--primary }
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[Explore objectives](../objective/index.md){ .md-button }
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[Browse example use cases](https://catalog.ekgf.org/){ .md-button }
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<div class="grid cards" markdown>
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- __What you get__
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A single business-owned artifact that aligns strategy, data, and delivery.
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- __How you deliver__
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Build small use cases first, then compose them into bigger capabilities.
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- __How you scale__
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Reuse knowledge safely with governance and traceability by design.
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</div>
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## The Use Case Tree in one sentence
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Each use case is a module---an EKG-component so you will---a
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building block with which other use cases can be constructed
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(see ["Modularity Managed"](../objective/modularity.md)).
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The [Use Case Tree](../concept/use-case-tree.md) is the map of the capabilities
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your enterprise plans to build—broken down into use cases with dependencies,
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so you can deliver in the right order.
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## Why this works (objectives)
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This method is designed to help you achieve outcomes like:
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- **Interoperability** across domains and teams
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- **Modularity + reuse** (composable business capabilities)
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- **Captured requirements and knowledge** as durable assets
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- **Increased quality** through structure and traceability
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- **Alignment with business strategy** and managed expectations
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[:octicons-arrow-right-24: Explore all objectives](../objective/index.md)
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## Start small, compose big
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Strategic capabilities like
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_[Enterprise Risk Management](https://catalog.ekgf.org/use-case/risk-management/)_
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or _[Client 360](https://catalog.ekgf.org/use-case/client-360/)_ are broken down
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into smaller use cases that you can—and should—deliver first.
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The Use Case Tree Method is a practice that has been developed and
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used for many EKG use cases that are running in production.
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Each use case is a reusable building block (see
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["Modularity Managed"](../objective/modularity.md)).
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{%
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include-markdown "../objective/index.md"
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start="<!--objectives-index-start-->"
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end="<!--objectives-index-end-->"
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%}
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The Use Case Tree Method has been developed and applied in EKG use cases that
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are running in production.
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‎docs/objective/modularity.md‎

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- [Oxford Global Projects Academy - Smart Scaling: Modularity & Speed](https://academy.oxfordglobalprojects.com/pages/smart-scaling)
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- [Flyvbjerg, Bent, Harvard Business Review - Make Megaprojects More Modular](https://hbr.org/2021/11/make-megaprojects-more-modular)
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- [Flyvbjerg, Bent, Make Megaprojects More Modular (October 19, 2021). Harvard Business Review, 2021, November-December Issue, pp. 58-63.](https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3937465)
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- [Flyvbjerg, Bent, What Is Negative Learning — and Positive?](https://medium.com/geekculture/what-is-negative-learning-and-how-to-avoid-it-452d9e4c8263)-
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[Gartner Keynote: The Future of Business Is Composable](https://www.gartner.com/smarterwithgartner/gartner-keynote-the-future-of-business-is-composable)
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- [Flyvbjerg, Bent, What Is Negative Learning — and Positive?](https://medium.com/geekculture/what-is-negative-learning-and-how-to-avoid-it-452d9e4c8263)
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- [Gartner Keynote: The Future of Business Is Composable](https://www.gartner.com/smarterwithgartner/gartner-keynote-the-future-of-business-is-composable)
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- [Walkme - Packaged Business Capabilities (PBCs)](https://www.walkme.com/glossary/packaged-business-capabilities/)
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- [ElasticPath - What are Packaged Business Capabilities?](https://www.elasticpath.com/blog/what-are-packaged-business-capablities)
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- [Venture Leap - The future is called _“Packaged Business Capabilities”_](https://venture-leap.com/en/the-leap/the-future-is-called-packaged-business-capabilities-2/)

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