Blob storage events are available in [Blob storage accounts](../common/storage-create-storage-account.md?toc=%2fazure%2fstorage%2fblobs%2ftoc.json#blob-storage-accounts) (and not in General Purpose storage accounts). A Blob storage account is a specialized storage account for storing your unstructured data as blobs (objects) in Azure Storage. Blob storage accounts are like general-purpose storage accounts and share all the great durability, availability, scalability, and performance features that you use today including 100% API consistency for block blobs and append blobs. For applications requiring only block or append blob storage, we recommend using Blob storage accounts.
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