Update apply-for-ten-digit-long-code.md

dbasantes · web-flow · commit 41c1e416b874 · 2025-06-24T21:27:04.000-07:00
diff --git a/articles/communication-services/quickstarts/sms/apply-for-ten-digit-long-code.md b/articles/communication-services/quickstarts/sms/apply-for-ten-digit-long-code.md
@@ -51,7 +51,7 @@ Begin your Brand registration by filling in the **Application Type** details:
 
 :::image type="content" source="./media/apply-for-brand-registration/brand-creation-ga-1.png" alt-text="Screenshot showing brand registration form." lightbox="./media/apply-for-brand-registration/brand-creation-ga-1.png":::
 
-### Company details
+### 1.1 Company details
 
 Provide details about your company:
    - **Company Name**: Your official registered business name.
@@ -76,7 +76,7 @@ Provide details about your company:
 
 :::image type="content" source="./media/apply-for-brand-registration/brand-registration-2.png" alt-text="Screenshot showing brand registration form 2." lightbox="./media/apply-for-brand-registration/brand-registration-2.png":::
 
-### Review and submit
+### 1.2 Review and submit
 
 Submit the regulatory document. Brand registration may take 2 to 3 days to complete.
 
@@ -85,7 +85,7 @@ Submit the regulatory document. Brand registration may take 2 to 3 days to compl
 > [!Important]
 > Providing incorrect or incomplete information may result in brand registration failure. Double-check all details before submitting to avoid delays or rejections in the registration process.
 
-### Brand Vetting Process
+### 1.3 Brand Vetting Process
 
 During 10DLC brand registration, some brands might be required to undergo Standard Vetting to validate their identity and improve trust with mobile carriers. This step is typically triggered when:
 
@@ -121,7 +121,7 @@ Select **Add** and begin by filling in the **Application Type** details:
 
 Click **Next** to proceed to the **Campaign details** section.
 
-### Campaign details
+### 2.1 Campaign details
 
    - **Brand**: Select the brand associated with this campaign.
    - **Name**: Add a customized name for your campaign.
@@ -161,57 +161,57 @@ Click **Next** to proceed to the **Campaign details** section.
       > [!NOTE]
       > SMS senders in the US are required to include a link to reference Terms and conditions, Privacy policy, and information about how to get help in the initial message to an SMS recipient.  
       
-      If your company doesn't have a privacy statement related to SMS messaging, you can use a this Microsoft-provided template,               completed with your company's information. This template includes relevant SMS terms and placeholders where you can insert links         to your general terms and conditions, privacy policy, and help information.
+      If your company doesn't have a privacy statement related to SMS messaging, you can use the following Microsoft-provided template completed with your company's information. This template includes relevant SMS terms and placeholders where you can insert links to your general terms and conditions, privacy policy, and help information.
 
-> [!Important]
-> DISCLAIMER: This template is for informational purposes only and isn't intended as, and should not be substituted for, consultation with appropriate legal counsel and/or your organization's regulatory compliance team. This template is applicable only to approved uses of SMS from Azure Communication Services. Appropriate terms may vary depending on how you use this service and the nature of your business, and we recommend seeking legal counsel to ensure compliance with all applicable regulatory and legal obligations.
-
-   ##### TEMPLATE: SMS Terms of use
-   
-   [COMPANY NAME] TEXT MESSAGING TERMS OF USE
-   
-   By "Opting In" to or using a “Text Message Service” (as defined below) from [COMPANY NAME], you accept these Terms & Conditions. [IF APPLICABLE: THIS AGREEMENT IS SUBJECT TO BINDING ARBITRATION AND A WAIVER OF CLASS ACTION RIGHTS AS DETAILED BELOW.]
-   
-   This agreement is between you and [COMPANY NAME] or one of its affiliates. All references to "[COMPANY NAME]," "we," "our," or "us" refer to [COMPANY NAME], [COMPANY ADDRESS].
-   
-   DEFINITIONS
-   
-   "Opting In," "Opt In," and "Opt-In" refer to requesting, joining, agreeing to, enrolling in, signing up for, acknowledging, responding to, or otherwise consenting to receive one or more text messages.
-   
-   "Text Message Service" includes any arrangement or situation in which we send one or more messages addressed to your mobile phone number, including text messages (such as SMS, MMS, or successor protocols or technologies).
-   
-   CONSENTING TO TEXT MESSAGING
-   
-   By consenting to receive text messages from us, you agreed to these Text Messaging Terms and Conditions, as well as our [LINK TO GENERAL T&Cs] and [LINK TO PRIVACY POLICY], incorporated herein by reference.
-   
-   E-SIGN DISCLOSURE
-   
-   By agreeing to receive text messages, you also consent to the use of an electronic record to document your agreement. You may withdraw your consent to the use of the electronic record by replying STOP.
-   
-   [COMPANY NAME] TEXT MESSAGE SERVICE PRIVACY POLICY
-   
-   We respect your privacy. We only use information you provide through this service to transmit your mobile messages and respond to you. This includes, but isn't limited to, sharing information with platform providers, phone companies, and other vendors who assist us in the delivery of mobile messages. Mobile information will not be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. Nonetheless, we reserve the right always to disclose any information as necessary to satisfy any law, regulation or governmental request, to avoid liability, or to protect our rights or property. This Text Message Service Privacy Policy applies to your use of the Text Message Service and isn't intended to modify our general [“Privacy Policy” OR RELEVANT NAME OF PRIVACY POLICY REFERENCED IN SECTION ABOVE], incorporated by reference above, which may govern the relationship between you and us in other contexts.
-   
-   COSTS OF TEXT MESSAGES
-   
-   We do not charge you for the messages you send and receive via this text message service. But message and data rates may apply, so depending on your plan with your wireless or other applicable provider, you may be charged by your carrier or other applicable provider.
-   
-   FREQUENCY OF TEXT MESSAGES
-   
-   This Text Messaging Service is for conversational communication between you and [COMPANY NAME]. We may send you an initial message providing details about the service. After that, the number of text messages you receive will vary depending on how you use our services and whether you take steps to generate more text messages from us (such as by sending a HELP request).
-   
-   OPTING OUT OF TEXT MESSAGES
-   
-   If you no longer want to receive text messages, you may reply to any text message with STOP, QUIT, END, REVOKE, OPT OUT, CANCEL, or UNSUBSCRIBE. Opt-out requests are specific to each conversation between you and [COMPANY NAME]. After unsubscribing, we may send you confirmation of your opt-out via text message.
-   
-   CONTACT US
-   
-   For support, [EMAIL ADDRESS OR PHONE NUMBER AND, IF AVAILABLE, SUPPORT PAGE].
+   > [!Important]
+   > DISCLAIMER: This template is for informational purposes only and isn't intended as, and should not be substituted for, consultation with appropriate legal counsel and/or your organization's regulatory compliance team. This template is applicable only to approved uses of SMS from Azure Communication Services. Appropriate terms may vary depending on how you use this service and the nature of your business, and we recommend seeking legal counsel to ensure compliance with all applicable regulatory and legal obligations.
    
-   [BINDING ARBITRATION, CLASS ACTION WAIVER, AND SEVERABILITY CLAUSES, IF APPLICABLE]
+      TEMPLATE: SMS Terms of use
+      
+      [COMPANY NAME] TEXT MESSAGING TERMS OF USE
+      
+      By "Opting In" to or using a “Text Message Service” (as defined below) from [COMPANY NAME], you accept these Terms & Conditions. [IF APPLICABLE: THIS AGREEMENT IS SUBJECT TO BINDING ARBITRATION AND A WAIVER OF CLASS ACTION RIGHTS AS DETAILED BELOW.]
+      
+      This agreement is between you and [COMPANY NAME] or one of its affiliates. All references to "[COMPANY NAME]," "we," "our," or "us" refer to [COMPANY NAME], [COMPANY ADDRESS].
+      
+      DEFINITIONS
+      
+      "Opting In," "Opt In," and "Opt-In" refer to requesting, joining, agreeing to, enrolling in, signing up for, acknowledging, responding to, or otherwise consenting to receive one or more text messages.
+      
+      "Text Message Service" includes any arrangement or situation in which we send one or more messages addressed to your mobile phone number, including text messages (such as SMS, MMS, or successor protocols or technologies).
+      
+      CONSENTING TO TEXT MESSAGING
+      
+      By consenting to receive text messages from us, you agreed to these Text Messaging Terms and Conditions, as well as our [LINK TO GENERAL T&Cs] and [LINK TO PRIVACY POLICY], incorporated herein by reference.
+      
+      E-SIGN DISCLOSURE
+      
+      By agreeing to receive text messages, you also consent to the use of an electronic record to document your agreement. You may withdraw your consent to the use of the electronic record by replying STOP.
+      
+      [COMPANY NAME] TEXT MESSAGE SERVICE PRIVACY POLICY
+      
+      We respect your privacy. We only use information you provide through this service to transmit your mobile messages and respond to you. This includes, but isn't limited to, sharing information with platform providers, phone companies, and other vendors who assist us in the delivery of mobile messages. Mobile information will not be shared with third parties/affiliates for marketing/promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. Nonetheless, we reserve the right always to disclose any information as necessary to satisfy any law, regulation or governmental request, to avoid liability, or to protect our rights or property. This Text Message Service Privacy Policy applies to your use of the Text Message Service and isn't intended to modify our general [“Privacy Policy” OR RELEVANT NAME OF PRIVACY POLICY REFERENCED IN SECTION ABOVE], incorporated by reference above, which may govern the relationship between you and us in other contexts.
+      
+      COSTS OF TEXT MESSAGES
+      
+      We do not charge you for the messages you send and receive via this text message service. But message and data rates may apply, so depending on your plan with your wireless or other applicable provider, you may be charged by your carrier or other applicable provider.
+      
+      FREQUENCY OF TEXT MESSAGES
+      
+      This Text Messaging Service is for conversational communication between you and [COMPANY NAME]. We may send you an initial message providing details about the service. After that, the number of text messages you receive will vary depending on how you use our services and whether you take steps to generate more text messages from us (such as by sending a HELP request).
+      
+      OPTING OUT OF TEXT MESSAGES
+      
+      If you no longer want to receive text messages, you may reply to any text message with STOP, QUIT, END, REVOKE, OPT OUT, CANCEL, or UNSUBSCRIBE. Opt-out requests are specific to each conversation between you and [COMPANY NAME]. After unsubscribing, we may send you confirmation of your opt-out via text message.
+      
+      CONTACT US
+      
+      For support, [EMAIL ADDRESS OR PHONE NUMBER AND, IF AVAILABLE, SUPPORT PAGE].
+      
+      [BINDING ARBITRATION, CLASS ACTION WAIVER, AND SEVERABILITY CLAUSES, IF APPLICABLE]
 
 
-### Use cases
+### 2.2 Use cases
 
    - **Content Type**: Select the type of content you intend to send (such as Marketing or Customer Care).
    - **Sub-content Type**: Choose a more specific content category if applicable.
@@ -225,7 +225,7 @@ Click **Next** to proceed to the **Campaign details** section.
 
 After completing the **Use Case** tab, click next to proceed to the **Campaign and Content Attributes** tab:
 
-### Campaign and content attributes
+### 2.3 Campaign and content attributes
 
 Fill in the campaign and content attributes as follows:
    - **Subscriber Opt-in**: Select **Yes** or **No** to indicate if subscriber opt-in is required.
@@ -291,7 +291,7 @@ Once all fields are completed, click **Next** to proceed to the **Review** tab.
 > [!Important]
 > Providing accurate information in the attributes section ensures compliance with regulatory requirements and reduces the risk of rejection.
 
-### Review and submit
+### 2.4 Review and submit
 
 Review all information on the **Review** tab and submit your campaign registration. Campaign registration may take 3 to 5 business days.
 
