Update apply-for-ten-digit-long-code.md

Replaced ACS with Azure Communication Services, ran Acrolinx, and made minor text edits

Author: vac0224

articles/communication-services/quickstarts/sms/apply-for-ten-digit-long-code.md

@@ -14,24 +14,28 @@ ms.subservice: sms
 ms.custom: mode-other
 ---
 
-# Quickstart: Apply for 10DLC (10 digit long codes)
-This guide walks you through the steps required to register a brand and campaign for 10DLC (10-Digit Long Code) messaging in ACS. This process ensures compliance with carrier requirements and enables reliable, high-quality message delivery. Refer to [10DLC guidelines](../../concepts/sms/ten-digit-long-code-guidelines.md) for instructions on how to fill the registration form.
+# Apply for 10DLC (10 digit long codes)
+
+This article describes how to register a brand and campaign for 10DLC (10-Digit Long Code) messaging in Azure Communication Services. This process ensures compliance with carrier requirements and enables reliable, high-quality message delivery. For more information about how to complete the registration form, see [10DLC guidelines](../../concepts/sms/ten-digit-long-code-guidelines.md).
 
 [!INCLUDE [Notice](../../includes/public-preview-include.md)]
 
 ## Prerequisites
-- [An active Communication Services resource.](../create-communication-resource.md)
-- An eligible subscription: Check eligibility [here](../../concepts/numbers/phone-number-management-for-united-states.md)
+
+- [An active Communication Services resource.](../create-communication-resource.md).
+- An eligible subscription: Check eligibility [here](../../concepts/numbers/phone-number-management-for-united-states.md).
 - Company Information: Information about your business, such as your company's legal name, tax ID, and other relevant details.
 - Campaign Details: A description of the use case and sample messages you plan to send through 10DLC.
 
-## 10DLC Registration
-Navigate to the **Regulatory Documents** blade in your ACS resource and select **Add** to start the 10DLC brand registration wizard.
+
+## 10DLC registration
+Navigate to the **Regulatory Documents** blade in your Azure Communication Services resource and select **Add** to start the 10DLC brand registration wizard.
 
 :::image type="content" source="./media/apply-for-brand-registration/regulatory-screen-1.png" alt-text="Screenshot showing Regulatory Documents blade." lightbox="./media/apply-for-brand-registration/regulatory-screen-1.png":::
 
-### Brand Registration
-You first need to choose country/region and phone number type you would like to get verified. You need to apply for brand and campaign registration before acquiring 10DLC numbers for SMS. If you have acquired a 10DLC number for calling and want to enable it for SMS, then you need to first register the brand and campaign and then associate the number.
+### Brand registration
+
+You first need to choose country/region and phone number type you would like to get verified. You need to apply for brand and campaign registration before acquiring 10DLC numbers for SMS. If you previously acquired a 10DLC number for calling and want to enable it for SMS, then you need to first register the brand and campaign and then associate the number.
 
 :::image type="content" source="./media/apply-for-brand-registration/brand-registration-1.png" alt-text="Screenshot showing Brand registration form." lightbox="./media/apply-for-brand-registration/brand-registration-1.png":::
 
@@ -40,10 +44,10 @@ In the brand registration form, provide details about your company:
    - **Company Name**: Your official registered business name.
    - **DBA or Brand Name**: Doing Business As (DBA) or brand name, if different.
    - **Website**: A website URL representing your business.
-   - **Type of Legal Form**: Select the legal structure of your company (e.g., Private Company).
+   - **Type of Legal Form**: Select the legal structure of your company (such as Private Company).
    - **EIN**: Employer Identification Number.
    - **EIN Issuing Country**: Country where your EIN was issued.
-   - **Alternate ID**: Specify an alternate ID type (e.g., DUNS, GIIN, or LEI).
+   - **Alternate ID**: Specify an alternate ID type (such as DUNS, GIIN, or LEI).
    - **DUNS or GIIN or LEI Number**: Enter the applicable ID number based on your alternate ID type.
    - **Company Address**: Primary address of your business.
    - **Address Line 2**: Additional address information, if needed.
@@ -53,7 +57,7 @@ In the brand registration form, provide details about your company:
    - **Country**: Country where the business is located.
    - **Stock Symbol**: Stock symbol, if publicly listed.
    - **Stock Exchange**: Name of the stock exchange where your business is listed, if applicable.
-   - **Vertical Type**: Business category (e.g., Education, Finance).
+   - **Vertical Type**: Business category (such as Education or Finance).
    - **Contact Email Address**: Contact email for inquiries related to the brand registration.
    - **Contact Phone Number**: Phone number for inquiries related to the brand registration.
 
@@ -67,53 +71,59 @@ Submit the form for verification. Brand verification may take up to 48 hours.
 > [!Important]
 > Providing incorrect or incomplete information may result in brand verification failure. Double-check all details before submitting to avoid delays or rejections in the registration process.
 
-## Campaign Registration
+## Campaign registration
+
 After your brand is verified, proceed with the campaign registration:
 
 Select **Add** and begin by filling in the **Application Type** details:
    - **Country or Region**: Select the country or region where you plan to run your campaign.
-   - **Phone Number Type**: Choose the type of phone number for your campaign (e.g., Local).
+   - **Phone Number Type**: Choose the type of phone number for your campaign (such as Local).
    - **Application Type**: Select the Campaign application type.
 
 :::image type="content" source="./media/apply-for-brand-registration/campaign-registration-1.png" alt-text="Screenshot showing campaign registration form 1." lightbox="./media/apply-for-brand-registration/campaign-registration-1.png":::
 
 Click **Next** to proceed to the **Campaign Details** section.
 
-### Campaign Details
+### Campaign details
 
    - **Brand**: Select the brand associated with this campaign.
    - **Description**: Add a description for the campaign, explaining its purpose and target audience.
-   - **Call-to-Action / Message Flow**: Describe how end users are expected to engage with this campaign (e.g., opt-in process, expected interaction).
+   - **Call-to-Action / Message Flow**: Describe how end users are expected to engage with this campaign (such as opt-in process, expected interaction).
 
 :::image type="content" source="./media/apply-for-brand-registration/campaign-registration-2.png" alt-text="Screenshot showing campaign registration form 2." lightbox="./media/apply-for-brand-registration/campaign-registration-2.png":::
 
 Click **Next** to proceed to the **Use Case** section
-### Use Case
-   - **Content Type**: Select the type of content you intend to send (e.g., Marketing, Customer Care).
+
+### Use cases
+
+   - **Content Type**: Select the type of content you intend to send (such as Marketing or Customer Care).
    - **Sub-content Type**: Choose a more specific content category if applicable.
    - **Sample Message**: Provide a sample message that aligns with the campaign's use case. You can add multiple sample messages if needed by clicking **Add Sample Message**.
 
 :::image type="content" source="./media/apply-for-brand-registration/campaign-registration-3.png" alt-text="Screenshot showing campaign registration form 3." lightbox="./media/apply-for-brand-registration/campaign-registration-3.png":::
 
 After completing the **Use Case** tab, proceed to the **Campaign and Content Attributes** tab:
 
-### Campaign and Content Attributes
+### Campaign and content attributes
+
 Fill in the campaign and content attributes as follows:
    - **Subscriber Opt-in**: Select **Yes** or **No** to indicate if subscriber opt-in is required.
-   - **Subscriber Opt-in Message**: If **Yes** is selected, enter the message subscribers will receive when opting into the campaign.
+   - **Subscriber Opt-in Message**: If **Yes** is selected, enter the message for subscribers to receive when opting into the campaign.
    - **Subscriber Opt-out**: Select **Yes** or **No** to indicate if subscribers can opt out.
-   - **Subscriber Opt-out Answer**: If **Yes** is selected, enter the response message subscribers will receive when opting out.
+   - **Subscriber Opt-out Answer**: If **Yes** is selected, enter the response message for subscribers to receive when opting out.
    - **Subscriber Help**: Select **Yes** or **No** to indicate if subscriber help is available.
    - **Subscriber Help Answer**: If **Yes** is selected, provide the message for subscribers seeking assistance.
 
-#### Additional Attributes
+#### Additional attributes
+
    - **Direct Lending or Loan Arrangement**: Indicate if the campaign involves any lending or loan arrangements.
    - **Embedded Link**: Select **Yes** or **No** to specify if the campaign includes an embedded link.
    - **Embedded Phone Number**: Select **Yes** or **No** to specify if a phone number is embedded within the campaign content.
    - **Age-gated Content**: Select **Yes** or **No** to indicate if the content is age-restricted.
 
-#### Terms and Conditions
-   - Affiliate marketing is not permitted on 10DLC numbers. Check the box to confirm that the campaign will not be used for Affiliate Marketing.
+#### Terms and conditions
+
+Affiliate marketing is not permitted on 10DLC numbers. Check the box to confirm that the campaign will not be used for Affiliate Marketing.
 
 :::image type="content" source="./media/apply-for-brand-registration/campaign-registration-4.png" alt-text="Screenshot showing campaign registration form 4." lightbox="./media/apply-for-brand-registration/campaign-registration-4.png":::
 
@@ -122,10 +132,11 @@ Once all fields are completed, click **Next** to proceed to the **Review** tab.
 > [!Important]
 > Providing accurate information in the attributes section ensures compliance with regulatory requirements and reduces the risk of rejection.
 
-### Review and Submit
-Review all information on the **Review** tab and submit your campaign application. Campaign approval may take 2–3 business days.
+### Review and submit
 
-### Checking Status of Brand and Campaign Registration
+Review all information on the **Review** tab and submit your campaign application. Campaign approval may take 2 to 3 business days.
+
+### Check the status of brand and campaign registration
 
 After submitting your brand and campaign registration, you can check the status in the **Regulatory Documents** blade. Follow these steps:
 
@@ -135,7 +146,7 @@ After submitting your brand and campaign registration, you can check the status
 
 2. **View Brand Status**:
    - Under the **Brand Registration** section, locate your brand name.
-   - The status will display as one of the following:
+   - The status displays as one of the following:
      - **Pending**: Your brand registration is under review.
      - **Approved**: Your brand registration has been approved, and you may proceed with campaign registration.
      - **Rejected**: Your brand registration was rejected. Review the reason provided, make any necessary updates, and resubmit.
@@ -144,7 +155,7 @@ After submitting your brand and campaign registration, you can check the status
    - In the **Campaign Registration** section of the Regulatory Documents blade, find the campaign you submitted.
    - Campaign status options include:
      - **Pending**: Your campaign is under review.
-     - **Approved**: Your campaign is approved, and you are authorized to start messaging.
+     - **Approved**: Your campaign is approved, and you're authorized to start messaging.
      - **Rejected**: Your campaign was rejected. Check the details for the reason, make corrections, and resubmit as needed.
 
 Using the **Regulatory Documents** blade to monitor the status of your brand and campaign registration allows you to stay informed and quickly address any issues to keep your messaging operations uninterrupted.
@@ -174,16 +185,14 @@ Once your campaign is approved, follow these steps to link a phone number to it:
 
 :::image type="content" source="./media/apply-for-brand-registration/link-number-to-campaign.png" alt-text="Screenshot showing number to campaign linking." lightbox="./media/apply-for-brand-registration/link-number-to-campaign.png":::
 
-
 ## Next steps
 
 > [!div class="nextstepaction"]
 > [Get started with sending SMS](../../quickstarts/sms/send.md)
 
-See the following articles for more information:
+## Related articles
 
 - Check SMS FAQ for questions regarding [SMS](../../concepts/sms/sms-faq.md)
 - Familiarize yourself with the [SMS SDK](../../concepts/sms/sdk-features.md)
 - Get an SMS capable [phone number](../../quickstarts/telephony/get-phone-number.md)
 - Learn about [SMS number types](../../concepts/sms/sms-number-types.md)
-