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edit pass: azure-vm-create-offer
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articles/marketplace/partner-center-portal/includes/long-description-2.md

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Here are some tips for writing your description:
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- Clearly describe the value of your offer in the first few sentences of your description, including:
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- Clearly describe the value of your offer in the first few sentences, including:
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- Description of the offer.
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- The type of user who benefits from the offer
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- Customer needs or issues the offer addresses.
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- The type of user who benefits from the offer.
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- Customer needs or issues that the offer addresses.
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- Remember that the first few sentences might be displayed in search results.
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- Don't rely on features and functionality to sell your product; focus on the value your offer provides.
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- Don't rely on features and functionality to sell your product. Focus on the value your offer provides.
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- Use industry-specific vocabulary or benefit-based wording.

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