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title: Consulting Services | Microsoft Docs
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description: Guide for defining and publishing a consulting service offer.
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title: Azure and Dynamcis 365 Consulting Service offer | Microsoft Docs
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description: Guide for defining and publishing a Azure or Dynamcis 365 consulting service offer in the Cloud Partner Portal.
<table> <tr> <td>This section explains how to publish a consulting service to either the Microsoft <ahref="https://azuremarketplace.microsoft.com">Azure Marketplace</a> or the <ahref="https://appsource.microsoft.com">AppSource Marketplace</a>. Solutions based upon Microsoft <ahref="https://dynamics.microsoft.com">Dynamics 365</a>, <ahref="https://products.office.com">Office 365</a>, <ahref="https://powerbi.microsoft.com">Power BI</a>, and <ahref="https://powerapps.microsoft.com">PowerApps</a> are eligible to be listed on AppSource. Other offers based upon other Microsoft <ahref="https://azure.microsoft.com/services">Azure services</a> are eligible for listing on Azure Marketplace. </td> <td><imgsrc="./media/consulting-services-publishing-offer/consulting-icon1.png"alt="Microsoft consulting icon" /></td> </tr> </table>
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# Publishing benefits
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Publishing to either of the Microsoft marketplaces has substantial benefits:
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- Promote your company by leveraging the Microsoft brand.
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- Potentially reach over 100 million Office 365 and Dynamics 365 users on AppSource; reach over 200 thousand organizations through Azure Marketplace.
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- Get high quality leads from these marketplaces.
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- Get your services promoted by the Microsoft field and telesales teams.
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This guide is designed to help you define and publish your consulting
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services offer in the Cloud Partner Portal.
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Define your Consulting Services Offer
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-------------------------------------
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### Define Offer Settings
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On the New Offer screen, the first step is to create the offer identity.
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The offer identity consists of three parts:
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1. Offer ID
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2. Publisher ID
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3. Name
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Each of these parts are covered in the following sections.
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On the New Offer screen, the first step is to create the offer identity. The offer identity consists of three parts: **Offer ID**, **Publisher ID**, and **Name**. Each of these parts are covered in the following sections.
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#### Offer ID
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This is a unique name you create when you first submit the offer. It
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This identifier is a unique name you create when you first submit the offer. It
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must consist only of lowercase alphanumeric characters, dashes, or
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underscores. The ID will be visible in the URL and impacts search engine
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underscores. The Offer ID will be visible in the URL and impacts search engine
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results. For example, *yourcompanyname\_exampleservice*
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As shown in the example, the offer ID gets appended to the your
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As shown in the example, the offer ID gets appended to your
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publisher ID to create a unique identifier. This is exposed as a
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permanent link that can be booked and is indexed by the search engines.
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permanent link that can be booked and is indexed by the search engines.
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**After an offer is live itcan\'t be updated**
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*After an offer is live, it's identifier can't be updated*
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#### Publisher ID
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This is related to your account. When you are logged in with your
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This identifier is related to your account. When you are logged in with your
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organizational account, your Publisher ID will show up in the dropdown
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menu.
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#### Name
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This is what will show as the offer name on AppSource or Azure
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This string is what will display as the offer name on AppSource or Azure
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Marketplace.
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**Important:** Only enter the name of the actual service here. Do not
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include duration and type of service.
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The following example by Edgewater Fullscope shows how the offer name is
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assembled. The offer name appears like this:
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assembled. The offer name appears as:
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The Offer name is comprised of four parts:
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-**Duration:**You define this in the Storefront Details tab of the
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editor. Duration can be expressed in Hours, Days, or Weeks.
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-**Type of service:**You define this in the Storefront Details tab
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of the editor. Types of services are Assessment, Briefing,
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Implementation, Proof of concept and Workshop.
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-**Preposition:**Inserted by the reviewer
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-**Name:**This is what you defined in the Offer Settings page.
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-**Duration:** - defined in the **Storefront Details** tab of the
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editor. Duration can be expressed in hours, days, or weeks.
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-**Type of service:**- defined in the **Storefront Details** tab
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of the editor. Types of services are `Assessment`, `Briefing`,
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`Implementation`, `Proof of concept`, and `Workshop`.
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-**Preposition:**- inserted by the reviewer
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-**Name:**- defined in the **Offer Settings** page.
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The following list provides several well-named Offer names:
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The following list provides several well-named offer names:
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- Essentials for Professional Services: 1-Hr Briefing
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- Cloud Migration Platform: 1-Hr Briefing
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##### Offer summary
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The Offer summary is a brief description of your offer that appears just
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below the offer name. You should use plain text when entering the offer
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below the offer name. Use plain text when entering the offer
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summary, and it should not have line breaks. The following are good
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examples of offer summaries together with their corresponding offer
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names:
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##### Offer description
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This is a description of the Consulting Service offer. A good offer
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Description of the Consulting Service offer. A good offer
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description covers exact details of what the engagement will look like
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and what will be the end deliverable to the customer. It should clearly
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help the customer understand what they get.
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customers.
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Keep your Offer description brief and adhere to the character limit as
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users do not like to read a lot of text. You still have the option to
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users do not like to read long text. You still have the option to
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upload marketing brochures, fact sheets, and other documents that
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describe your offer in deeper detail.
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**MPN ID**
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Enter a secret key to preview your offer on AppSource before going live.
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This is not a password.
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This identifier is not a password.
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#### Listing Details
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offer at any point in time.
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Offers might appear in a "Publish canceled" or "Publish failed" status
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during the publishing process. This is a normal part of the process, and
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allows Microsoft to make edits to your Offer. If you see your offer in
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during the publishing process. This status is a normal part of the process, and
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allows Microsoft to make edits to your offer. If you see your offer in
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