edit for pub

Author: laujan

articles/applied-ai-services/form-recognizer/concept-custom-label-tips.md

@@ -21,7 +21,7 @@ This article highlights the best methods for labeling custom model datasets in t
 
 * The following video is the second of two presentations intended to help you build custom models with higher accuracy (the first presentation explores [How to create a balanced data set](concept-custom-label.md#video-custom-label-tips-and-pointers)).
 
-* Here, we'll examine best practices for labeling your selected documents. With consistent labeling and following these suggestions, you should see an improvement in model performance.
+* Here, we'll examine best practices for labeling your selected documents. With semantically relevant and consistent labeling, you should see an improvement in model performance.</br></br>
 
   > [!VIDEO https://www.microsoft.com/en-us/videoplayer/embed/RE5fZKB ]
 

articles/applied-ai-services/form-recognizer/concept-custom-label.md

@@ -36,7 +36,7 @@ A labeled dataset consists of several files:
 
 * The following video is the first of two presentations intended to help you build custom models with higher accuracy (The second presentation examines [Best practices for labeling documents](concept-custom-label-tips.md#video-custom-labels-best-practices)).
 
-* Here, we'll explore how to create a balanced data set and select the right documents to label. This process will set you on the path to higher quality models.
+* Here, we'll explore how to create a balanced data set and select the right documents to label. This process will set you on the path to higher quality models.</br></br>
 
   > [!VIDEO https://www.microsoft.com/en-us/videoplayer/embed/RWWHru]
 

articles/applied-ai-services/form-recognizer/how-to-guides/build-a-custom-model.md

@@ -48,7 +48,7 @@ Once you've put together the set of forms or documents for training, you'll need
 
 ## Video: Train your custom model
 
-Once you've gathered and uploaded your training dataset, you're ready to train your custom model. In the following video, we'll create a project and explore some of the fundamentals for labeling and training a model:
+* Once you've gathered and uploaded your training dataset, you're ready to train your custom model. In the following video, we'll create a project and explore some of the fundamentals for successfully labeling and training a model.</br></br>
 
   > [VIDEO https://www.microsoft.com/en-us/videoplayer/embed/RE5fX1c]
 

articles/applied-ai-services/form-recognizer/overview.md

@@ -34,7 +34,7 @@ Azure Form Recognizer is a cloud-based [Azure Applied AI Service](../../applied-
 
 ## Video: Form Recognizer models
 
-The following video introduces Form Recognizer models and their associated output to help you choose which one is best to address your document scenario needs.</br></br>
+The following video introduces Form Recognizer models and their associated output to help you choose the best model to address your document scenario needs.</br></br>
 
   > [!VIDEO https://www.microsoft.com/en-us/videoplayer/embed/RE5fX1b]