Merge pull request #116159 from anbene/aka

Replaced direct links with aka links

Author: GitHubber17

articles/marketplace/azure-partner-customer-usage-attribution.md

@@ -32,10 +32,10 @@ Customer usage attribution supports three deployment options:
 
 ## Create GUIDs
 
-A GUID is a unique reference identifier that has 32 hexadecimal digits. To create GUIDs for tracking, you should use a GUID generator. The Azure Storage team has created a [GUID generator form](https://forms.office.com/Pages/ResponsePage.aspx?id=v4j5cvGGr0GRqy180BHbR3i8TQB_XnRAsV3-7XmQFpFUMVRVVFFLTDFLS0E2QzNYSkFZR1U3WVJCTSQlQCN0PWcu) that will email you a GUID of the correct format and can be reused across the different tracking systems.
+A GUID is a unique reference identifier that has 32 hexadecimal digits. To create GUIDs for tracking, you should use a GUID generator. The Azure Storage team has created a [GUID generator form](https://aka.ms/StoragePartners) that will email you a GUID of the correct format and can be reused across the different tracking systems.
 
 > [!NOTE]
-> It is highly recommended that you use [Azure Storage's GUID generator form](https://forms.office.com/Pages/ResponsePage.aspx?id=v4j5cvGGr0GRqy180BHbR3i8TQB_XnRAsV3-7XmQFpFUMVRVVFFLTDFLS0E2QzNYSkFZR1U3WVJCTSQlQCN0PWcu) to create your GUID. For more information, see our [FAQ](#faq).
+> It is highly recommended that you use [Azure Storage's GUID generator form](https://aka.ms/StoragePartners) to create your GUID. For more information, see our [FAQ](#faq).
 
 We recommend you create a unique GUID for every offer and distribution channel for each product. You can opt to use a single GUID for the product's multiple distribution channels if you do not want reporting to be split.
 
@@ -56,7 +56,7 @@ After you add a GUID to your template or in the user agent, and register the GUI
 
 1. Sign in to [Partner Center](https://partner.microsoft.com/dashboard).
 
-1. Sign up as a [commercial marketplace publisher](https://partner.microsoft.com/dashboard/account/v3/enrollment/introduction/azureisv).
+1. Sign up as a [commercial marketplace publisher](https://aka.ms/JoinMarketplace).
 
    * Partners are required to [have a profile in Partner Center](https://docs.microsoft.com/azure/marketplace/become-publisher). You're encouraged to list the offer in Azure Marketplace or AppSource.
    * Partners can register multiple GUIDs.
@@ -281,7 +281,7 @@ You can also receive technical guidance from a Microsoft Partner Technical Consu
 
 ### How to submit a technical consultation request
 
-1. Visit [Partner Technical Services](https://partner.microsoft.com/training/partner-technical-services).
+1. Visit [Partner Technical Services](https://aka.ms/TechnicalJourney).
 1. Select Cloud infrastructure and management, and a new page will open for you to view the technical journey.
 1. Under Deployment Services, click the Submit a request button
 1. Sign in using your MSA (MPN account) or your AAD (Partner Dashboard account); based on your sign-in credentials, an online request form will open:
@@ -290,7 +290,7 @@ You can also receive technical guidance from a Microsoft Partner Technical Consu
     * Enter a title and the description of the problem (provide as much detail as possible).
 1. Click Submit
 
-View step-by-step instructions with screenshots at [Using Technical Presales and Deployment Services](https://support.microsoft.com/help/3121537/using-technical-presales-and-deployment-services#request%20a%20technical%20consultation).
+View step-by-step instructions with screenshots at [Using Technical Presales and Deployment Services](https://aka.ms/TechConsultInstructions).
 
 ### What's next
 

articles/marketplace/cloud-solution-providers.md

@@ -100,7 +100,7 @@ If you've authorized a partner in the CSP program and that partner has already r
 
 If a partner in the CSP program has not sold your product to their customers and you'd like to remove the CSP after your offer has been published, use the following instructions:
 
-1. Go to the [Support request page](https://partner.microsoft.com/support/v2/?stage=1). The first few dropdown menus are automatically filled in for you.
+1. Go to the [Support request page](https://aka.ms/marketplacepublishersupport). The first few dropdown menus are automatically filled in for you.
 
    > [!NOTE]
    > Don't change the pre-populated dropdown menu selections.
@@ -122,7 +122,7 @@ Use this section to navigate between the three CSP reseller options.
 
 If your offer is currently **Option 1: Any partner in the CSP program** and you'd like to navigate to either of the other two options, use the following instructions to create a request:
 
-1. Go to the [Support request page](https://partner.microsoft.com/support/v2/?stage=1). The first few dropdown menus are automatically filled in for you.
+1. Go to the [Support request page](https://aka.ms/marketplacepublishersupport). The first few dropdown menus are automatically filled in for you.
 
    > [!NOTE]
    > Don't change the pre-populated dropdown menu selections.
@@ -140,7 +140,7 @@ If your offer is currently **Option 1: Any partner in the CSP program** and you'
 
 If your offer is currently **Option 2: Specific partners in the CSP program I select** and you'd like to navigate to **Option one: Any partner in the CSP program**, use the following instructions to create a request:
 
-1. Go to the [Support request page](https://partner.microsoft.com/support/v2/?stage=1). The first few dropdown menus are automatically filled in for you.
+1. Go to the [Support request page](https://aka.ms/marketplacepublishersupport). The first few dropdown menus are automatically filled in for you.
 
    > [!NOTE]
    > Don't change the pre-populated dropdown menu selections.
@@ -153,7 +153,7 @@ If your offer is currently **Option 2: Specific partners in the CSP program I se
 
  If your offer is currently **Option 2: Specific partners in the CSP program I select** and you'd like to navigate to **Option 3: No partners in the CSP program**, you'll only be able to navigate to that option if the partners in the CSP program you'd previously authorized have not resold your offer to end customers. Please use the following instructions to create a request:
 
-1. Go to the [Support request page](https://partner.microsoft.com/support/v2/?stage=1). The first few dropdown menus are automatically filled in for you.
+1. Go to the [Support request page](https://aka.ms/marketplacepublishersupport). The first few dropdown menus are automatically filled in for you.
 
    > [!NOTE]
    > Don't change the pre-populated dropdown menu selections.

articles/marketplace/consulting-services.md

@@ -69,7 +69,7 @@ For AppSource, the eligible competencies are listed in the following table:
 
 Additional resources and support:
 
-* [Microsoft cloud enablement desk](https://partner.microsoft.com/campaigns/ced-nomination-form/): Complete the partner nomination form for the cloud enablement desk guided experience to connect to a cloud program specialist who can articulate Microsoft Partner Network benefits and serve as guide to competency attainment.  
+* [Microsoft cloud enablement desk](https://aka.ms/CEDnominate): Complete the partner nomination form for the cloud enablement desk guided experience to connect to a cloud program specialist who can articulate Microsoft Partner Network benefits and serve as guide to competency attainment.  
 * [Become a Power BI partner](https://powerbi.microsoft.com/become-a-partner/): Submit a request to get listed on Power BI showcase.
 
 For more information about competencies, go to the [Microsoft Partner Network Competencies](https://partner.microsoft.com/membership/competencies) page.

articles/marketplace/gtm-your-marketplace-benefits.md

@@ -32,7 +32,7 @@ The minimum requirement to publish in the storefronts is an MPNID, so these bene
 
 You will get support in understanding the resources available to you and in implementing the best practices, which you can also [review on on your own](https://partner.microsoft.com/asset/collection/azure-marketplace-and-appsource-publisher-toolkit#/).
 
-Detailed descriptions of all program benefits can be found in the [Marketplace Rewards program deck](https://onedrive.live.com/view.aspx?resid=6C423AE231DA44BB!356&ithint=file%2cpptx&authkey=!ANmCupRE4iK9S2c).
+Detailed descriptions of all program benefits can be found in the [Marketplace Rewards program deck](https://aka.ms/marketplacerewards).
 
 Your steps to get started are easy:
 
@@ -52,7 +52,7 @@ Your steps to get started are easy:
 2. How to make use of Azure sponsorship benefits will be shared via an email as you unlock these benefits.
 
 >[!Note]
->If your offer has been live for more than four weeks and you have not received a message, please check within your organization who is the owner of the offer in question, by looking in Partner Center. They should have the communication and next steps. <br> <br> If you cannot determine the owner, or if the owner has left your company, you can raise a support ticket at [Help and Support](https://partner.microsoft.com/support/v2/?stage=1).
+>If your offer has been live for more than four weeks and you have not received a message, please check within your organization who is the owner of the offer in question, by looking in Partner Center. They should have the communication and next steps. <br> <br> If you cannot determine the owner, or if the owner has left your company, you can raise a support ticket at [Help and Support](https://aka.ms/marketplacepublishersupport).
 
 The scope of the activities available to you expands as you grow your offerings in the marketplace. All listings receive a base level of optimization recommendations and promotion as part of a self-serve email of resources and best practices.
 
@@ -64,7 +64,7 @@ The table below summarize the eligibility requirements for list and trial offers
 
 ![Go-To-Market benefits](./media/marketplace-publishers-guide/gtm-eligibility-requirements.png)
 
-Detailed descriptions for all these benefits can be found in the [Marketplace Rewards program deck](https://onedrive.live.com/view.aspx?resid=6C423AE231DA44BB!356&ithint=file%2cpptx&authkey=!ANmCupRE4iK9S2c).
+Detailed descriptions for all these benefits can be found in the [Marketplace Rewards program deck](https://aka.ms/marketplacerewards).
 
 ## Marketplace Rewards for transact partners
 
@@ -85,15 +85,15 @@ All partners who have a live offer get to work with a dedicated engagement manag
 
 \* Seats sold threshold applies to Microsoft 365 apps only (SaaS applications that have integrations with Microsoft Teams, Office, Outlook, or SharePoint) and benefits must be completed by June 30, 2020.
 
-Detailed descriptions for all these benefits can be found in the [Marketplace Rewards program deck](https://onedrive.live.com/view.aspx?resid=6C423AE231DA44BB!356&ithint=file%2cpptx&authkey=!ANmCupRE4iK9S2c).
+Detailed descriptions for all these benefits can be found in the [Marketplace Rewards program deck](https://aka.ms/marketplacerewards).
 
 In addition to the rewards benefits, business applications partners with Dynamics offers published to Microsoft AppSource have supplementary programming available to them through [ISV Connect](https://partner.microsoft.com/solutions/business-applications/isv-overview). This includes technical, marketing, and sales support that is specialized for the needs of business applications partners.
 
 ## Marketplace Rewards requirements and restrictions
 
 ### Publisher Agreement
 
-All the activities described on this page are covered by the [marketplace publisher agreement](https://query.prod.cms.rt.microsoft.com/cms/api/am/binary/RE3ypvt) and are pursuant to the Commercial Benefits Program Addendum.
+All the activities described on this page are covered by the [marketplace publisher agreement](https://go.microsoft.com/fwlink/?LinkID=699560) and are pursuant to the Commercial Benefits Program Addendum.
 
 ### Cancellation policy
 
@@ -118,6 +118,6 @@ If you created your offer in [Partner Center](https://partner.microsoft.com/dash
 
 Review the [self-serve resources available to you](https://partner.microsoft.com/asset/collection/azure-marketplace-and-appsource-publisher-toolkit#/).
 
-Sign up for the [Microsoft AppSource and Azure Marketplace community forum](https://www.microsoftpartnercommunity.com/t5/Azure-Marketplace-and-AppSource/bd-p/2222) and learn about relevant topics or join the discussion.
+Sign up for the [Microsoft AppSource and Azure Marketplace community forum](https://aka.ms/MarketplaceCommunity) and learn about relevant topics or join the discussion.
 
 ---

articles/marketplace/integrated-solutions-for-publishers.md

@@ -47,7 +47,7 @@ For an overview of the Integrated Solutions program, watch the [Overview video f
 
 ## Submit a nomination
 
-Partners who want to participate in the program should identify other partners they want to work with. They should complete the [Integrated solutions nomination form](https://assetsprod.microsoft.com/mpn/integrated-solutions-partner-nomination.docx). The Integrated Solutions program team reviews the nomination and follows up within 10 business days. The team provides approval and next steps.
+Partners who want to participate in the program should identify other partners they want to work with. They should complete the [Integrated solutions nomination form](https://aka.ms/AA5qicu). The Integrated Solutions program team reviews the nomination and follows up within 10 business days. The team provides approval and next steps.
 
 ## Develop an integrated solution
 
@@ -79,8 +79,8 @@ After your nomination is approved, use the linked program resources to develop y
 
     Use these resources for the development process:
 
-    * [Business decision workshop discussion guide](https://assetsprod.microsoft.com/mpn/integrated-solutions-discussion-guide-for-business-workshop.pptx)
-    * [Technical decision workshop discussion guide](https://assetsprod.microsoft.com/mpn/integrated-solutions-discussion-guide-for-technical-workshop.pptx)
+    * [Business decision workshop discussion guide](https://aka.ms/AA5qicx)
+    * [Technical decision workshop discussion guide](https://aka.ms/AA5qid1)
     * [Quickstart video: Integrated Solutions workshops](https://partner.microsoft.com/asset/detail/integrated-solutions-workshop-quickstart-guide-mp4)
 
 1. Identify a cross-partner project manager to drive the project plan and timeline that you developed in the business and technical workshops.
@@ -93,8 +93,8 @@ After your nomination is approved, use the linked program resources to develop y
 
     * A combined solution name.
     * A listing description of the integrated solution. Follow [offer-listing best practices](./gtm-offer-listing-best-practices.md).
-    * A one-page pitch to customers. Use the [one-pager template](https://assetsprod.microsoft.com/mpn/integrated-solutions-customer-one-pager-template.pptx).
-    * A customer presentation. Use the [presentation template](https://assetsprod.microsoft.com/mpn/customer-presentation-template.pptx).
+    * A one-page pitch to customers. Use the [one-pager template](https://aka.ms/AA5s08a).
+    * A customer presentation. Use the [presentation template](https://aka.ms/AA5s7ql).
     * A logo for the combined solution.
 
 ## Publish your integrated solution

articles/marketplace/lead-management-for-cloud-marketplace.md

@@ -81,7 +81,7 @@ Leads are customers who are deploying your products from the Marketplace. Whethe
 
 **Where can I get help in setting up my lead destination?** 
 
-You can find documentation at [Get customer leads](./partner-center-portal/commercial-marketplace-get-customer-leads.md) or submit a support ticket at [Help and support](https://partner.microsoft.com/support/v2/?stage=1). Select offer type and lead management. 
+You can find documentation at [Get customer leads](./partner-center-portal/commercial-marketplace-get-customer-leads.md) or submit a support ticket at [Help and support](https://aka.ms/marketplacepublishersupport). Select offer type and lead management. 
 
 **Am I required to configure a lead destination in order to publish an offer on Marketplace?**
 
@@ -178,7 +178,7 @@ The lead only gets written when you select Azure BLOB storage as your lead desti
 
 **I received an email from Marketplace, why can't I find the lead in my CRM?**  
 
-It's possible that the end user's email domain is from .edu. For privacy reasons we don't pass personal identifiable data from .edu domain. Submit a support ticket at [Help and support](https://partner.microsoft.com/support/v2/?stage=1).
+It's possible that the end user's email domain is from .edu. For privacy reasons we don't pass personal identifiable data from .edu domain. Submit a support ticket at [Help and support](https://aka.ms/marketplacepublishersupport).
 
 **I have configured Azure Table/Azure BLOB as my lead destination, how can I view the leads?** 
 
@@ -188,7 +188,7 @@ You can access the blob or table from Azure portal, or you can download and inst
 
 Yes, follow the instructions to set up Azure Table + Function on the documentation [here](./partner-center-portal/commercial-marketplace-lead-management-instructions-azure-table.md). 
 
-**I have configured Salesforce as my lead destination, why can't I find the leads?** 
+**I have configured Salesforce as my lead destination, why can't I find the leads?**
 
 Check if the web to lead form is a mandatory field based on a picklist. If yes, switch over the field to a non-mandatory text field.  
 

articles/marketplace/marketplace-commercial-transaction-capabilities-and-considerations.md

@@ -160,7 +160,7 @@ Customers typically purchase using the Enterprise Agreement or a credit-card ena
 
 For more information and legal policies, see the [Publisher Agreement](https://query.prod.cms.rt.microsoft.com/cms/api/am/binary/RE3ypvt) (available in Partner Center).
 
-For help on billing questions, contact [commercial marketplace publisher support](https://partner.microsoft.com/support/v2/?stage=1).
+For help on billing questions, contact [commercial marketplace publisher support](https://aka.ms/marketplacepublishersupport).
 
 ## Transact requirements
 

articles/marketplace/marketplace-faq-publisher-guide.md

@@ -67,7 +67,7 @@ For more information, see [Welcome to the commercial marketplace](https://docs.m
 
 ### How do I get support assistance for the commercial marketplace?
 
-To contact our marketplace publisher support team, you can [submit a support ticket](https://partner.microsoft.com/support/v2/?stage=1) from within Partner Center. 
+To contact our marketplace publisher support team, you can [submit a support ticket](https://aka.ms/marketplacepublishersupport) from within Partner Center. 
 
 You can also [join our active community forum](https://www.microsoftpartnercommunity.com/t5/Microsoft-AppSource-and-Azure/bd-p/2222) to learn about best practices and share information.