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description: Step-by-step guide and publishing checklists for publishing apps to the AppSource storefront for Office 365, Dynamics 365, Power BI, and Power Apps
title: Offer publishing guide for Microsoft AppSource
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description: Step-by-step guide and publishing checklists for publishing apps to Microsoft AppSource for Office 365, Dynamics 365, Power BI, and Power Apps
# Office 365, Dynamics 365, Power Apps and Power BI Offer Publishing Guide
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# Office 365, Dynamics 365, Power Apps and Power BI offer publishing guide
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The AppSource storefront includes offers that build on or extend Dynamics 365, Office 365, Power BI, and Power Apps. Each of these products have specific documentation to guide you in the publishing process. See below for links to more detail for each offer type.
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Microsoft AppSource includes offers that build on or extend Dynamics 365, Office 365, Power BI, and Power Apps. Each of these products has specific documentation to guide you in the publishing process. See below for links to publishing processes and guidelines for each offer type.
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AppSource has paid, list, and trial offers, with the call to action "Get it Now," "Contact Me," and "Try It Now."
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AppSource has paid, list, and trial offers, with the calls-to-action "Get it Now," "Contact Me," and "Try It Now."
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## Product-Specific guides
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## Product-specific guides
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### Office 365
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Review the [publishing process and guidelines](https://docs.microsoft.com/office/dev/store/submit-to-the-office-store)
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### Power Apps
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Learn about how customers can [test drive your app on AppSource.](https://powerapps.microsoft.com/blog/appsource-test-drive/)
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### Power BI
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Review the [publishing process and guidelines.](https://docs.microsoft.com/power-bi/developer/office-store)
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### Dynamics 365
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#### Dynamics 365 for Finance and Operations
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When building for Enterprise Edition, review the [publishing process and guidelines](https://docs.microsoft.com/dynamics365/unified-operations/dev-itpro/lcs-solutions/lcs-solutions-app-source)
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See [Dynamics 365 for Finance and Operations offer](https://docs.microsoft.com/azure/marketplace/cloud-partner-portal-orig/cpp-dynamics-365-operations-offer) for how to publish the offer in Cloud Partner Portal.
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### Dynamics 365 for Customer Engagement
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Review the [publishing process and guidelines](https://docs.microsoft.com/dynamics365/customer-engagement/developer/publish-app-appsource).
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See [Dynamics 365 for Customer Engagement offer](https://docs.microsoft.com/azure/marketplace/cloud-partner-portal-orig/cpp-customer-engagement-offer) for how to publish the offer in Cloud Partner Portal.
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|**Product**|**Publishing guidance**|
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| :------------------- | :-------------------|
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| Office 365 | Review the [publishing process and guidelines](/office/dev/store/submit-to-the-office-store)|
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| Dynamics 365 Business Central | To publish an offer in Partner Center, see [Create a new Dynamics 365 Business Central offer](./partner-center-portal/create-new-business-central-offer.md). The Cloud Partner Portal no longer supports the creation and management of Dynamics 365 Business Central offers. |
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| Dynamics 365 for Finance and Operations | When building for Enterprise Edition, review the [publishing process and guidelines](/dynamics365/unified-operations/dev-itpro/lcs-solutions/lcs-solutions-app-source).<br/>To publish an offer in Partner Center, see [Create a new Dynamics 365 for Operations offer](./partner-center-portal/create-new-operations-offer.md). The Cloud Partner Portal no longer supports the creation and management of Dynamics 365 for Finance and Operations offers. |
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| Dynamics 365 for Customer Engagement | Review the [publishing process and guidelines](/dynamics365/customer-engagement/developer/publish-app-appsource).<br/>To publish an offer in Partner Center, see [Create a new Dynamics 365 for Customer Engagement & PowerApps offer](./partner-center-portal/create-new-customer-engagement-offer.md). The Cloud Partner Portal no longer supports the creation and management of Dynamics 365 for Finance and Operations offers. |
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| Power Apps | Learn how to [let customers test drive your app on AppSource](https://powerapps.microsoft.com/blog/appsource-test-drive/). |
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| Power BI | Review the [publishing process and guidelines](/power-bi/developer/office-store). |
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## Next steps
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If you haven't already done so,
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-[Register](https://azuremarketplace.microsoft.com/sell) in the marketplace.
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If you are registered and working in Cloud Partner Portal,
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-[Log in to Cloud Partner Portal](https://cloudpartner.azure.com) to create or complete your offer.
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If you haven't already done so, [Create a commercial marketplace account in Partner Center](./partner-center-portal/create-account.md).
Storefronts in the [Azure Marketplace](https://azuremarketplace.microsoft.com) and [Microsoft AppSource](https://appsource.microsoft.com) serve unique customer requirements. Use storefronts to target customers by role. You can offer the right solution or service based on your customer.
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# Comparing Microsoft AppSource and Azure Marketplace
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The Microsoft commercial marketplace includes [Microsoft AppSource](https://appsource.microsoft.com) and [Azure Marketplace](https://azuremarketplace.microsoft.com). Each storefront serves unique customer requirements and different target audiences, so you can make sure your solution or service is available to the right customers.
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## Understanding the differences between storefronts
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To choose a storefront, begin by identifying the target audience for your offer. If you're targeting audiences in multiple storefronts, you can publish once to sell in multiple storefronts.
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To choose a storefront, first identify the target audience for your offer. If you're targeting audiences in multiple storefronts, you can publish once to sell in multiple storefronts.
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| Azure Marketplace | AppSource |
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|:--- |:--- |
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| IT Professionals and Developers | Business Users and Business Decision Makers |
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The following table describes the benefits of using a storefront:
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| Benefits | Azure Marketplace | AppSource |
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| Benefits | Azure Marketplace | AppSource |
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|:--- |:--- | :--- |
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|**Billing flexibility**| Azure Marketplace supports free, trial, BYOL, and transactable offer types. Transactable offers are either consumption-based or subscription-based. Consumption-based offers are billed by hourly usage and can provide an initial free period. Subscription-based services are billed monthly or annually on a per-seat or flat rate.| AppSource supports free, trial, BYOL, and transactable offer types. Transactable offers are subscription-based SaaS products that can be billing monthly or annually on a per seat or flat rate. |
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|**Billing flexibility**| Azure Marketplace supports free, trial, BYOL, and transact offer types. Transact offers are either consumption-based or subscription-based. Consumption-based offers are billed by hourly usage and can provide an initial free period. Subscription-based services are billed monthly or annually on a per-seat or flat rate.| AppSource supports free, trial, BYOL, and transact offer types. Transact offers are subscription-based SaaS products that can be billing monthly or annually on a per seat or flat rate. |
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|**Connections with other partners**| Currently, you can't link a service provider or delivery partners to your offer. | Links independent software vendors, system integrators, and managed service providers to specific implementation scenarios. You can collaboratively sell to new customers. |
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|**Automation**| Currently, you can't link a service provider or delivery partners to your offer. Take advantage of automated software as a service (SaaS) with add-on provisioning. Use the Azure apps: Solution template publishing option to automate SaaS-based data collection and deployment scenarios. | Links independent software vendors, system integrators, and managed service providers to specific implementation scenarios. You can collaboratively sell to new customers. |
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|**Multiple cloud types**| Publish solutions for both the public cloud and on-premises by using the following types:<ul> <li>Azure Stack</li> <li>Azure Government</li> <li>Regional clouds, including China and Germany</li></ul> | Currently, doesn't support Azure Stack, Azure Government, or regional clouds. |
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|**In-context presentation to customers**| Make your solution available in the Azure in-portal experience for contextual search. Use the Virtual machine and Azure apps: Solution template publishing options. | Reach more customers through the in-app experience for Microsoft products such as Dynamics 365, Power BI, and Office 365. |
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## Next steps
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* Review the [commercial marketplace publishing guide](./marketplace-publishers-guide.md).
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* Review the [commercial marketplace publishing guide](./marketplace-publishers-guide.md).
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title: Determine your publishing option in the commercial marketplace
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description: This article describes the eligibility criteria and publishing requirements partners trying to understand how to publish apps to the commercial marketplace.
title: Determine your publishing option in the Microsoft commercial marketplace storefronts
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description: This article describes the eligibility criteria and publishing requirements for partners trying to understand how to publish apps to Microsoft AppSource and Azure Marketplace.
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To configure your offer, you'll need to understand the following key commercial marketplace concepts: the publishing options, offer types and configuration, and calls-to-action that will govern how and where your offer is presented in the commercial marketplace storefronts.
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In this article, you will learn:
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- How to determine the appropriate storefront for your solution
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- Which publishing options and calls-to-action are available in each storefront
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- Which offer types are available for each publishing option
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## Selecting a storefront, publishing option, and offer type for your solution
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## Commercial marketplace publishing options
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Before you select a publishing option, it's important to understand the storefront eligibility requirements for commercial marketplace solutions, apps, and services:
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The following table shows the publishing options for offer types in Microsoft AppSource and Azure Marketplace.
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**Microsoft AppSource** applications are line-of-business solutions that can be built-on Azure or built-for: Dynamics 365, Office 365, Power BI, or Power Apps. AppSource consulting services are professional services offerings that help customers get started with or accelerate usage of Dynamics 365 and Power BI.
**Azure Marketplace** applications are technical "building-block" solutions built-on or built-for Azure and intended for an IT or developer audience. Azure Marketplace consulting services are professional services offerings that help customers get started with or accelerate the use of Azure.
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* SaaS app Transact offers in Microsoft AppSource are currently credit card only.
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## Understand storefront selection
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** Microsoft 365 offers are free to install and can be monetized via SaaS offer as a licensing service. For more information, see [Monetize your Office 365 add-in through the Microsoft commercial marketplace](/office/dev/store/monetize-addins-through-microsoft-commercial-marketplace).
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Each storefront serves unique customer requirements. The storefront where your offer will be published will be determined by offer type, offer transact capabilities and category and/or industry selection to target a specific audience.
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## Selecting a storefront
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Before you select a publishing option, it's important to understand the storefront eligibility requirements for commercial marketplace solutions, apps, and services. Each storefront serves unique customer requirements and targets specific audiences. Your offer type, transact capabilities, and category or industry will determine where to publish your offer.
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**Microsoft AppSource** applications are line-of-business solutions that can be built-on Azure or built-for: Dynamics 365, Office 365, Power BI, or Power Apps. AppSource consulting services are professional services offerings that help customers get started with or accelerate usage of Dynamics 365 and Power BI.
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**Azure Marketplace** applications are technical "building-block" solutions built-on or built-for Azure and intended for an IT or developer audience. Azure Marketplace consulting services are professional services offerings that help customers get started with or accelerate the use of Azure.
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>[!Note]
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>"Cross-listing" (for SaaS Apps only): when a list or trial-based offer meets the criteria for both a technical and business user audience, your offer will be listed in both storefronts. Learn more about the publishing options below.
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>Cross-listing (for SaaS Apps only): when a list or trial-based offer meets the criteria for both a technical and business user audience, your offer will be listed in both storefronts. Learn more about the publishing options below.
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## Choose a publishing option
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The publishing options available offer differentiated customer engagement while giving you access to lead sharing and [commercial marketplace benefits](https://docs.microsoft.com/azure/marketplace/gtm-your-marketplace-benefits). Note the calls-to-action that correspond with the publishing option:
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The publishing options available offer differentiated customer engagement while giving you access to lead sharing and [commercial marketplace benefits](https://docs.microsoft.com/azure/marketplace/gtm-your-marketplace-benefits). Note the calls-to-action that correspond with the publishing option:
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|**Publishing option**|**Description**|
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| **BYOL** | Use the commercial marketplace to enhance discoverability and automate provisioning of your solution, and complete the financial transaction separately. BYOL offer types are ideal for on-premises to cloud migrations. The call-to-action is **Get it Now**.
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|**Transact**| Transact offers are sold through the commercial marketplace. Microsoft is responsible for billing and collections. The call-to-action is **Get it Now**.|
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>[!Note]
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>When using the Transact publishing option, it is important to understand the pricing, billing, invoicing, and payout considerations before selecting an offer type and creating your offer. Review the [Marketplace Billing and Commercial Considerations article to learn more](./marketplace-commercial-transaction-capabilities-and-considerations.md).
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>[!Note]
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>When using the Transact publishing option, it is important to understand the pricing, billing, invoicing, and payout considerations before selecting an offer type and creating your offer. To learn more, review the article [Commercial marketplace transact capabilities](./marketplace-commercial-transaction-capabilities-and-considerations.md).
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