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Merge pull request #192129 from dannyevers/65862
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articles/marketplace/insights-dashboard.md

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author: smannepalle
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ms.author: smannepalle
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ms.reviewer: sroy
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ms.date: 09/27/2021
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ms.date: 03/18/2022
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---
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# Marketplace Insights dashboard in commercial marketplace analytics
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### Call to actions trend
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This number represents the count of **Call to Action** button clicks completed on the offer listing page (product detail page). _Calls to action_ are counted when users select the **Get It Now**, **Free Trial**, **Contact Me**, or **Test Drive** buttons. *Consent given* represents the total count of clicks for customer-provided consent to Microsoft or the partner, and equals the number of customers acquired for your offers. The following two examples show where *Consent given* clicks appear:
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This number represents the count of **Call to Action** button clicks completed on the offer listing page (product detail page). _Calls to action_ are counted when users select the **Get It Now**, **Free Trial**, **Contact Me**, or **Test Drive** buttons. *Consent given* represents the total count of clicks for customer-provided consent to Microsoft or the partner. The following two examples show where *Consent given* clicks appear:
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:::image type="content" source="./media/insights-dashboard/consent-screen.png" alt-text="Illustrates a location where a consent button is selected.":::
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