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First draft updated guidance
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docs/pages/using-nhs-notify/tell-recipients-who-your-messages-are-from.md

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@@ -16,32 +16,170 @@ You can change the:
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- [NHS App sender name](#nhs-app-sender-name)<!-- markdownlint-disable-line -->
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- [text message sender name](#text-message-sender-name)
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- [email sender name and from address](#)
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- [reply-to email address](#reply-to-email-address)
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## Return addresses
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## Return addresses for letters
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You cannot change the return addresses of letters. These are set by NHS Notify’s suppliers and are printed on the envelopes.
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If you want users to reply to you letters, include your organisation or service's address in the content of your [letter template]({% link pages/using-nhs-notify/letter-templates.md %}).
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## NHS App sender name
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Your NHS App sender name is what appears to your recipients when you send them messages to the NHS App.
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The NHS App uses your service or organisation’s ODS code to set up your NHS App message sender name.
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NHS Notify will ask you for your ODS code during onboarding.
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NHS Notify will ask you for your ODS code during onboarding. [Find your ODS code with the ODS Portal](https://odsportal.digital.nhs.uk/).
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Find your ODS code with the [ODS Portal](https://odsportal.digital.nhs.uk/).
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If your organisation or service does not have an ODS code, you can [request a code or update your organisation's details](https://digital.nhs.uk/services/organisation-data-service/request-a-new-code-or-update-organisation-details).
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## Text message sender name
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### Using NHS App sender names on behalf of other organisations
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If you send NHS App messages on behalf of other organisations or services, you can use their sender name instead of yours by:
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- [overriding your ODS code in NHS Notify API](https://digital.nhs.uk/developer/api-catalogue/nhs-notify#post-/v1/messages)
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- [overriding your ODS code in NHS Notfy MESH](https://digital.nhs.uk/developer/api-catalogue/nhs-notify-mesh/sending-a-message#how-to-create-your-request)
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Contact the onboarding team before you use ODS code overrides.
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You can set your text message sender name during onboarding.
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## Text message sender name
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If you need to set up a different text message sender name for another batch of messages, contact our onboarding team.
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The text message sender name tells your recipients who the text message is from.
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Before you can send text messages, you must choose and provide your text message sender name during onboarding.
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Text message sender names must:
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- have a limit of 11 characters
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- only contain letters and numbers
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- use upper or lower case letters, for example you can use different cases to show separation between words instead of spaces
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Text message sender names must not:
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- contain spaces or special characters such as @%\_();
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- be an existing registered sender name or a variation of one
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- be in the list of sender names you cannot use
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{% include components/details.html
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heading='List of sender names and terms that you cannot use'
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text='
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Do not use any of the following sender names, terms or any variations in your text message sender name:
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- 2FA
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- accept
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- access
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- active
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- alert
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- app
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- appointment
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- approved
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- auth
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- aware
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- bank
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- banking
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- call
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- card
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- caution
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- code
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- confirm
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- contact
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- control
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- delivery
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- energy
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- fraud
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- help
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- info
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- loan
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- login
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- logistics
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- message
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- mobile
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- MSG
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- network
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- NHSNoReply
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- NHSNotify
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- NoReply
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- notify
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- order
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- OTP
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- parcel
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- pay
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- payment
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- pin
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- rebate
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- receipt
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- reminder
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- reply
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- schedule
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- secure
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- shipping
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- SMS
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- support
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- text
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- trace
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- TXT
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- update
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- verify
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- winner'
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%}
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## Email sender name and 'from' address
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The email sender name is what appears in your recipient's inbox when you send them an email.
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It appears alongside the email address your email was sent from, also known as the 'from' address.
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Before you can send emails, you must choose and provide your email sender name and 'from' address during onboarding.
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### Choosing your email sender name
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Your email sender name should help recipients quickly tell who the email is from.
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Use an email sender name that clearly represents your NHS organisation or service. The name should help recipients quickly tell who the email is from, for example:
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{% include components/inset-text.html
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text='NHS Vaccination Invitations'
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%}
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Email sender names should not:
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- contain special characters such as @%\_();
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- use abbreviations and acronyms unless they're well known by recipients
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If you send emails for multiple organisations, such as GP surgeries, your email sender name can be more general. It should still be clear to your recipients who the sender is and that it can be trusted.
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### Choosing your 'from' address
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Emails will always be sent from the notifications.service.gov.uk domain. You can choose the wording before the @ sign, for example:
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{% include components/inset-text.html
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%}
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## Reply-to email address
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You can choose the email address that your emails are sent from and if your recipients can reply to it.
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A reply-to email address appears when a recipient tries to reply to an email. Emails with a reply-to address seem more trustworthy and are less likely to be labelled as spam.
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It must be based on a real mailbox that you've set up, even if you do not monitor or respond to replies.
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You must choose and provide your reply-to email address during onboarding.
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### If you want recipients to reply to your emails
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Include 'reply-to' in your reply-to email address, for example:
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{% include components/inset-text.html
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%}
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Emails with a reply-to address seem more trustworthy and are less likely to be labelled as spam.
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### If you do not want recipients to reply to your emails
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You'll set your reply-to email address during onboarding.
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Include 'no-reply' in your reply-to email address, for example:
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If you want to allow recipients to reply to your emails, your service or organisation must have appropriate processes in place.
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{% include components/inset-text.html
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%}

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