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chore(workflows): add Q1 goals (#14112)
* chore(workflows): add Q1 goals * tweak * tweak * Add documentation improvement to objectives Added a point about improving product documentation for users.
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contents/teams/workflows/index.mdx

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We build the data pipelines and workflows products, along with APIs to help users inform, alert, and nurture their customers.
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## User personas
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## Slack channel
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[#team-workflows](https://posthog.slack.com/messages/team-workflows)
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## Feature ownership
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You can find out more about the [features we own](/handbook/engineering/feature-ownership).
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## Who are we building for?
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### Assessing customer fit
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- ✅ Yes, if they need standard automation workflows tool triggered primarily by product events
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- ⏳ Wait or set expectations if they require custom code execution or highly technical features (prioritized lower based on our ICP)
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---
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## Slack channel
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[#team-workflows](https://posthog.slack.com/messages/team-workflows)
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## Feature ownership
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You can find out more about the [features we own](/handbook/engineering/feature-ownership).
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### Q4 2025 Objectives
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### Q1 2026 Objectives
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- *Grow native Messaging*: Drive adoption to match or exceed all other workflow destinations combined.
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- *Workflows as a platform*: Evolve the Workflows product's workflows engine into a customer-facing data pipeline and automation tool.
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- *Destination ergonomics*: Improve the user experience, onboarding, and support process for destinations.
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- *AI-powered workflows*: Let MaxAI build workflows from natural language prompts _and_ execute automated tasks within them.
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- *Going deeper on messaging*:
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- Messaging is still the most common Workflows use case, and we want to serve it really well before focusing broadly on Workflows features.
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- What we’ll ship:
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- The most-requested features from our users
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- Broadcasts (aka Batch workflows)
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- Recurring / cron-job workflows
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- New native PostHog messaging channels (Push, SMS)
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- Behavioral targeting (do _X_ only if user has not performed _Y_ event in last _N_ days)
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- *Gear up for Workflows General Availability*:
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- As we prepare Workflows for a broader release, we’re focusing on reliability and day-to-day usability, especially when things go wrong.
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- What we'll ship:
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- Improved observability (clear run history for past and future workflow invocations, logs, and debugging tools)
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- Better previews for messages on all channels so that users feel confident in their comms
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- High level insights around email deliverability to allow users to proactively monitor spam reputation
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- More product documentation for new and existing users
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- *Inter-product triggers*:
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- Today, Workflows is powerful, but integrations across PostHog product aren’t yet consistent
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- What we’ll ship: At least one solid, repeatable integration pattern for triggering workflows from other PostHog products, or letting users configure workflows based on product events

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