Update README.md

Add content for general consumption.

Author: brianjmiller

README.md

@@ -1,4 +1,40 @@
-TinCanJava
-==========
+A Java library for talking TinCan to the world.
 
-TinCan Java Client Library
+http://tincanapi.com/
+
+This library uses Maven for project management, building, etc. It outputs Maven artifacts.
+
+Building
+--------
+
+Check out the source:
+
+    git clone https://github.com/RusticiSoftware/TinCanJava.git
+    cd TinCanJava
+    
+With the repo cloned copy the `src/test/resources/lrs.properties.template` file
+to `src/test/resources/lrs.properties` and adjust the values to point to a valid LRS. Then
+build the project using:
+
+    mvn install
+
+This will download dependencies (that are not already locally available) and build and test the
+artifact. The result will be in `target/tincan-0.2.5-SNAPSHOT.jar`. To build a specific version
+of the library you will need to checkout to the tag for that version first, such as:
+
+    git checkout tincan-0.2.4
+
+And then do `mvn install`, which will provide `target/tincan-0.2.4.jar`.
+
+Releasing
+---------
+
+See http://maven.apache.org/maven-release/maven-release-plugin/index.html.
+
+mvn release:prepare -DdryRun=true
+mvn release:clean
+mvn release:prepare
+mvn release:perform
+
+At some point in the future we plan to make the maven artifacts available via some publicly
+available repository.