scope3_segtax_pr.md

Proposed Addition to segtax.md

Add this line to the "Vendor-specific Taxonomies" section (in numerical order):

604: Scope3 Agentic Execution Engine (AEE) Targeting Signals

PR Description Template:

Title: Add Scope3 AEE Targeting Signals Taxonomy (segtax ID 604)

Description:

This PR registers Scope3's Agentic Execution Engine (AEE) targeting signal taxonomy for use in OpenRTB segment data.

Details:

• Taxonomy ID: 604
• Name: Scope3 Agentic Execution Engine (AEE) Targeting Signals
• Purpose: Identifies proprietary targeting signals generated by Scope3's AEE for real-time programmatic optimization
• Usage: These are opaque targeting codes (e.g., "x82s", "a91k") used for line item targeting decisions, not traditional audience segments

Contact: [Your email]

cc: @bretg @slimkrazy (as listed approvers in the document)

Alternative Higher ID:

If you want to avoid any potential conflicts with IDs in the 600s range, you could use:

1001: Scope3 Agentic Execution Engine (AEE) Targeting Signals

This would put you well clear of any existing entries while still in the vendor-specific range.