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| 1 | +<h1>Steam Cyberpunk Fest 2026</h1> |
| 2 | +<img src="" /><br /> |
| 3 | +<br /> |
| 4 | +Picture this: heavy rain, the shine of neon lights reflecting off of a puddle next to a grungy |
| 5 | +dumpster, as a person with a cybernetic arm and floating umbrella rushes down the sidewalk.<br /> |
| 6 | +<br /> |
| 7 | +If this vibe matches your game, then it might be eligible for Cyberpunk Fest!<br /> |
| 8 | +<br /> |
| 9 | +This event runs August 3 @ 10:00am PST to August 10 @ 10:00am PST and will include eligible titles |
| 10 | +with sections for discounted titles, unreleased titles in Coming Soon mode, games with demos, and |
| 11 | +more.<br /> |
| 12 | +<br /> |
| 13 | +<div class="bb_introblock"> |
| 14 | + <div class="left"> |
| 15 | + <img |
| 16 | + src="https://cdn.steamstatic.com/steamcommunity/public/images/steamworks_docs/english/Announcements.gif" |
| 17 | + /> |
| 18 | + </div> |
| 19 | + <div class="introtext"> |
| 20 | + <br /> |
| 21 | + For general information about Steam themed sale events, including details on the selection |
| 22 | + and invitation process, ways to participate (discounts, demos, and upcoming releases), event |
| 23 | + visibility and promotion, in-event game visibility, and marketing materials permissions, |
| 24 | + please visit the |
| 25 | + <a href="/doc/marketing/upcoming_events/themed_sales" target="_blank" rel="noreferrer" |
| 26 | + >Steam Themed Sale Events</a |
| 27 | + > |
| 28 | + parent documentation page. |
| 29 | + </div> |
| 30 | +</div> |
| 31 | +<h2 class="bb_section"><a name="1"></a>Table of Contents</h2> |
| 32 | +<ul> |
| 33 | + <li><a href="#dates">Important Dates</a><br /></li> |
| 34 | + <li><a href="#eligibility">Eligibility</a><br /></li> |
| 35 | + <li><a href="#registration">Registration</a><br /></li> |
| 36 | + <li><a href="#asset">Asset Kit</a><br /></li> |
| 37 | + <li><a href="#faq">Frequently Asked Questions</a><br /></li> |
| 38 | + <li><a href="#contact">Need Help?</a></li> |
| 39 | +</ul> |
| 40 | +<h2 class="bb_section"><a name="dates"></a>Important Dates</h2> |
| 41 | +<ul> |
| 42 | + <li> |
| 43 | + <strong>August 3</strong> - The trailer announcing the event launches on this day. At this |
| 44 | + point, you're welcome to share your participation in the event. Assets for this purpose will |
| 45 | + be available in the <a href="#asset">Asset Kit</a> below.<br /> |
| 46 | + </li> |
| 47 | + <li> |
| 48 | + <strong>August 3 @ 10:00am PST</strong> - The event starts. This is the deadline for |
| 49 | + entering a discount, and opting out if you no longer want to participate. |
| 50 | + </li> |
| 51 | +</ul> |
| 52 | +<h2 class="bb_section"><a name="eligibility"></a>Eligibility</h2> |
| 53 | +Importantly, the cyberpunk-ness of your game needs to be important to gameplay; it can't just be set |
| 54 | +dressing for a puzzle game or tower defense title, it needs to be relevant to what the player is |
| 55 | +doing in-game.<br /> |
| 56 | +<br /> |
| 57 | +Some hallmarks of the Cyberpunk genre:<br /> |
| 58 | +<ul> |
| 59 | + <li> |
| 60 | + It's a sub-genre of science fiction, so your game must also fit that genre as well<br /> |
| 61 | + </li> |
| 62 | + <li> |
| 63 | + Classically associated with neon lights, urban settings, but with a layer of visible |
| 64 | + grunge<br /> |
| 65 | + </li> |
| 66 | + <li>Dystopian, or at least on the way to dystopia<br /></li> |
| 67 | + <li> |
| 68 | + Haves versus the have-nots, with the protagonist(s) typically belonging to the |
| 69 | + 'have-nots'<br /> |
| 70 | + </li> |
| 71 | + <li> |
| 72 | + Futuristic technology like fully capable androids, flying cars, widespread and detailed |
| 73 | + surveillance<br /> |
| 74 | + </li> |
| 75 | + <li>Transhumanism - humans with robotic/synthetic implements, enhanced eyesight, etc.</li> |
| 76 | +</ul> |
| 77 | +<br /> |
| 78 | +Dieselpunk games will be allowed as well, even though the technology is typically much less |
| 79 | +advanced, but steampunk titles are not. Sorry, the line had to be drawn somewhere.<br /> |
| 80 | +<br /> |
| 81 | +Magic is not cyberpunk, so any game with heavy magic elements are likely ineligible for this Fest. |
| 82 | +It's not an outright disqualifier, but the 'cyber' part of cyberpunk is very important for |
| 83 | +eligibility.<br /> |
| 84 | +<br /> |
| 85 | +Check your list of eligible games here: |
| 86 | +<a href="/optin/sale/cyberpunk_2026" target="_blank" rel="noreferrer" |
| 87 | + >https://partner.steamgames.com/optin/sale/cyberpunk_2026</a |
| 88 | +> |
| 89 | +<h2 class="bb_section"><a name="registration"></a>Registration</h2> |
| 90 | +Click below to register your interest in participating in this event. To participate with a |
| 91 | +discount, you will also need to enter a discount for your game before August 3 @ 10:00am PST.<br /> |
| 92 | +<br /> |
| 93 | +<a href="/optin/sale/cyberpunk_2026" target="_blank" rel="noreferrer" |
| 94 | + >https://partner.steamgames.com/optin/sale/cyberpunk_2026</a |
| 95 | +> |
| 96 | +<h2 class="bb_section"><a name="asset"></a>Asset Kit</h2> |
| 97 | +We’ve created an asset kit of images and templates for you to use on your own social media channels |
| 98 | +when telling your fans about your participation in this event. These assets are designed to work |
| 99 | +well on various platforms and you're welcome to use them to let players know you'll be |
| 100 | +participating. Our official event trailer will typically launch around 4 days prior to the event; we |
| 101 | +recommend the same timing for utilizing these assets to promote your participation on your own |
| 102 | +channels. (please reference <a href="#dates">Important Dates</a> above).<br /> |
| 103 | +<br /> |
| 104 | +Download here: Asset Kit coming soon |
| 105 | +<h2 class="bb_section"><a name="faq"></a>Frequently Asked Questions</h2> |
| 106 | +<strong |
| 107 | + >Q. I haven't received an email invitation and have a game I believe fits the eligibility |
| 108 | + criteria described above. How can I confirm whether my game has been invited and request an |
| 109 | + invitation if it has not been invited?</strong |
| 110 | +><br /> |
| 111 | +A. If you haven't received an email invitation and believe you have a game that fits the eligibility |
| 112 | +criteria described above, please check:<br /> |
| 113 | +<br /> |
| 114 | +<ul> |
| 115 | + <li> |
| 116 | + Your list of eligible games here: |
| 117 | + <a href="/optin/sale/cyberpunk_2026" target="_blank" rel="noreferrer" |
| 118 | + >https://partner.steamgames.com/optin/sale/cyberpunk_2026</a |
| 119 | + ><br /> |
| 120 | + </li> |
| 121 | + <li> |
| 122 | + The registration page for your game by appending your appID here: |
| 123 | + <a href="/optin/sale/cyberpunk_2026/" target="_blank" rel="noreferrer" |
| 124 | + >https://partner.steamgames.com/optin/sale/cyberpunk_2026/</a |
| 125 | + ><appid><br /> </appid> |
| 126 | + </li> |
| 127 | + <li> |
| 128 | + Your base game's App Admin page (in the Marketing Tools & Data section) for the opt-in |
| 129 | + by appending your appID here: |
| 130 | + <a href="/apps/landing/" target="_blank" rel="noreferrer" |
| 131 | + >https://partner.steamgames.com/apps/landing/</a |
| 132 | + ><appid></appid> |
| 133 | + </li> |
| 134 | +</ul> |
| 135 | +<br /> |
| 136 | +If your game is not found via the paths above and you believe it meets the eligibility criteria, |
| 137 | +please use the appeals process available at the bottom of the |
| 138 | +<a href="/optin/sale/cyberpunk_2026" target="_blank" rel="noreferrer">registration page</a>.<br /> |
| 139 | +<br /> |
| 140 | +If your game was found via the paths above but you didn't receive an email, please check your |
| 141 | +Steamworks communication preferences (instructions available in the |
| 142 | +<a href="/doc/marketing/upcoming_events/themed_sales" target="_blank" rel="noreferrer" |
| 143 | + >Steam Themed Sale Events</a |
| 144 | +> |
| 145 | +parent documentation page).<br /> |
| 146 | +<br /> |
| 147 | +<strong>Q. Do I need to register my game before entering a discount?</strong><br /> |
| 148 | +A. Yes, you need to do the following things in order:<br /> |
| 149 | +<ol> |
| 150 | + <li> |
| 151 | + Follow the link in the invitation email, or click this link to see your eligible games and |
| 152 | + register each: |
| 153 | + <a href="/optin/sale/cyberpunk_2026" target="_blank" rel="noreferrer" |
| 154 | + >https://partner.steamgames.com/optin/sale/cyberpunk_2026</a |
| 155 | + ><br /> |
| 156 | + </li> |
| 157 | + <li> |
| 158 | + Once a game is registered, you can then enter discounts on the Discount Management page: |
| 159 | + <a href="/promotion/discounts/dashboard/?15220" target="_blank" rel="noreferrer" |
| 160 | + >https://partner.steamgames.com/promotion/discounts/dashboard/?15220</a |
| 161 | + > |
| 162 | + </li> |
| 163 | +</ol> |
| 164 | +<br /> |
| 165 | +<strong>Q. Will there be livestreaming as part of this event?</strong><br /> |
| 166 | +A. Livestreaming will not be featured on the sale page, but you're welcome to livestream on your own |
| 167 | +game's store page as you wish.<br /> |
| 168 | +<br /> |
| 169 | +<strong>Q. I've changed my plans. How do I cancel my registration?</strong><br /> |
| 170 | +A. Just return to the registration page for your game by inserting your appID at the end of this URL |
| 171 | +<a href="/optin/sale/cyberpunk_2026/<appid>" target="_blank" rel="noreferrer" |
| 172 | + >https://partner.steamgames.com/optin/sale/cyberpunk_2026/<appid></a |
| 173 | +> |
| 174 | +and deselect the checkbox at the very bottom of the page to remove your game from the event.<br /> |
| 175 | +<br /> |
| 176 | +<strong |
| 177 | + >Q. Can I promote our participation in the event on our own channels before the trailer goes |
| 178 | + live?</strong |
| 179 | +><br /> |
| 180 | +A. Technically yes; you can publish once the Asset Kit is available for download, but we recommend |
| 181 | +waiting until the event trailer is live (again, roughly 4 days prior to the event) as a more |
| 182 | +effective communications beat with your audience.<br /> |
| 183 | +<br /> |
| 184 | +<div class="bb_introblock"> |
| 185 | + <div class="left"> |
| 186 | + <img |
| 187 | + src="https://cdn.steamstatic.com/steamcommunity/public/images/steamworks_docs/english/Announcements.gif" |
| 188 | + /> |
| 189 | + </div> |
| 190 | + <div class="introtext"> |
| 191 | + <br /> |
| 192 | + For general information about Steam themed sale events and FAQs, please visit the |
| 193 | + <a href="/doc/marketing/upcoming_events/themed_sales" target="_blank" rel="noreferrer" |
| 194 | + >Steam Themed Sale Events</a |
| 195 | + > |
| 196 | + parent documentation page. |
| 197 | + </div> |
| 198 | +</div> |
| 199 | +<h2 class="bb_section"><a name="contact"></a>Need Help?</h2> |
| 200 | +<a |
| 201 | + href="https://help.steampowered.com/wizard/HelpWithPublishing?issueid=933" |
| 202 | + target="_blank" |
| 203 | + rel="noreferrer" |
| 204 | + >Contact us here</a |
| 205 | +> |
| 206 | +if you have questions regarding this event. |
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