diff --git a/docs/emoji-key.md b/docs/emoji-key.md
index bde19bd4..821ad620 100644
--- a/docs/emoji-key.md
+++ b/docs/emoji-key.md
@@ -30,6 +30,7 @@ Emoji/Type | Represents | Comments
 🧑‍🏫 <br /> `mentoring` | Mentoring | People who mentor new contributors, links to the repo home
 📦 <br /> `platform` | Packaging | Porting to support a new platform |
 🔌 <br /> `plugin` | Plugin/utility libraries | Links to the repo home
+🎯 <br /> `productManagement` | Product Management | |
 📆 <br /> `projectManagement` | Project Management | |
 📣 <br /> `promotion` | Promotion | |
 💬 <br /> `question` | Answering Questions | Answering Questions in Issues, Stack Overflow, Gitter, Slack, etc.