docs: fix broken links in Actor marketing playbook (#1472)

add missing link to issues tab
remove section about getting featured on Apify
removed SEO guide with locked access

Author: TC-MO

sources/academy/platform/get_most_of_actors/actor_basics/how-to-create-actor-readme.md

@@ -220,7 +220,7 @@ The README should serve as a fallback for your users if something isn't immediat
 
 Learn about [How to create a great input schema](/academy/actor-marketing-playbook/product-optimization/how-to-create-a-great-input-schema)
 
-## [Readme elements template](https://docs.apify.com/academy/actor-marketing-playbook/actor-readme#what-should-you-add-to-your-actor-readme)
+## Readme elements template
 
 1. What does (Actor name) do?
     - in 1–2 sentences describe what the Actor does and what it does not do

sources/academy/platform/get_most_of_actors/actor_basics/name-your-actor.md

@@ -132,7 +132,7 @@ For example,
 - Actor name: `${Domain} ${Service} Scraper`, e.g. [Google Search Scraper](https://apify.com/apify/google-search-scraper).
 - GitHub repository: `actor-${domain}-${service}-scraper`, e.g. actor-google-search-scraper.
 
-### Non-scraping Actors[](https://docs.apify.com/academy/actor-marketing-playbook/naming-your-actor#non-scraping-actors)
+### Non-scraping Actors
 
 Naming for non-scraping Actors is more liberal. Being creative and considering SEO and user experience are good places to start. Think about what your users will type into a search engine when looking for your Actor. What is your Actor's function?
 

sources/academy/platform/get_most_of_actors/promote_your_actor/parasite_seo.md

@@ -40,7 +40,7 @@ You probably know [Medium](https://medium.com/). But you might not know that Goo
 1. You need a Medium account. It’s free and easy to create.
 2. Now, you need to do keyword research. Go to [Ahrefs Free Keyword Generator](https://ahrefs.com/keyword-generator/?country=us), enter your main keyword (e.g. Airbnb scraper), and check what keyword has the highest search volume.
 3. Search for that keyword in Google. Use incognito mode and a US VPN if you can. Analyze the results and check what type of content you need to create. Is it a how-to guide on how to create an Airbnb scraper? Or is it a list of the best Airbnb scrapers? Or perhaps it’s a review or just a landing page.
-4. Now, you should have a good idea of the article you have to write. Write the article and try to mimic the structure of the first results. Check the [SEO guide](https://docs.google.com/document/d/17fGGo1yGpYPvPFClShEpMuDnP0Y_ziU3EdMvaDZy0ms/edit#) for more guidance.
+4. Now, you should have a good idea of the article you have to write. Write the article and try to mimic the structure of the first results.
 5. Once you’re done with the article, don’t forget to include a few calls to action linking to your Actor on Apify Store. Don’t be too pushy, but mention all the benefits of your Actor.
 6. Publish the article. Make sure your title and URL have the main keyword and that the main keyword is also in the first paragraph of the article. Also, try to use relevant tags for your Actor.
 

sources/academy/platform/get_most_of_actors/store_basics/how_store_works.md

@@ -99,12 +99,7 @@ Each Actor has an **Issues** tab in Apify Console and on the web. Here, users ca
 
 Since the **Issues** tab is public, the level of activity — or lack thereof — can be observed by potential users and may serve as an indicator of the Actor's reliability. A well-maintained Issues tab with prompt responses suggests an active and dependable Actor.
 
-Learn more about how to handle the [Issues tab]
-
-
-### Getting featured in Apify Store
-
-Actors that perform reliably and efficiently may be featured in the [Apify picks](https://apify.com/store/collections/apify_picks) section or the **Featured developers** section of Apify Store. The purpose of this is to highlight them for users seeking top-quality tools.
+Learn more about how to handle the [Issues tab](/academy/actor-marketing-playbook/interact-with-users/issues-tab)
 
 ## Resources
 

sources/academy/platform/get_most_of_actors/store_basics/how_to_build_actors.md

@@ -168,4 +168,4 @@ To use SuperScraper API, you can deploy it with an Apify API token and access it
 - Improved way to [build your scrapers from a Git repo](https://www.youtube.com/watch?v=8QJetr-BYdQ)
 - Webinar on [how to build and monetize Actors](https://www.youtube.com/watch?v=4nxStxC1BJM) on Apify Store
 - 6 things you should know before buying or [building a web scraper](https://blog.apify.com/6-things-to-know-about-web-scraping/)
-- For a comprehensive guide on creating your first Actor, visit the [Apify Academy](https://apify.com/academy).
+- For a comprehensive guide on creating your first Actor, visit the [Apify Academy](https://docs.apify.com/academy).