diff --git a/src/content/docs/images/pricing.mdx b/src/content/docs/images/pricing.mdx
index 779752c082552d3..18ded9b23b6d322 100644
--- a/src/content/docs/images/pricing.mdx
+++ b/src/content/docs/images/pricing.mdx
@@ -57,10 +57,6 @@ Unique transformations are counted over a 30-day sliding window. For example, if
 
 The `format` parameter counts as only 1 billable transformation, even if multiple copies of an image are served. In other words, if `width=100,format=auto/thumbnail.jpg` is served to some users as AVIF and to others as WebP, then this counts as 1 unique transformation instead of 2.
 
-#### Example
-
-A retail website has 1,000 original product images that get served in 5 different sizes each month. This results in 5,000 unique transformations — or a cost of $2.50 per month.
-
 ### Images Stored
 
 Storage in Images is available only with an Images Paid plan. You can purchase storage in increments of $5 for every 100,000 images stored per month.