Minor improvement to README file and KinD doc.

Author: ctalledo

README.md

@@ -27,17 +27,17 @@
 
 ## Introduction
 
-**Sysbox** is a next-generation container runtime, developed by [Nestybox](#about-nestybox),
-that enables deployment of containers that are capable of running not just micro-services,
-but also system software such as Docker, Kubernetes, Systemd, etc., inside the container,
-**easily and securely**.
+**Sysbox** is a next-generation container runtime (runc), developed by
+[Nestybox](#about-nestybox), that enables containers to run not just
+micro-services, but also system software such as Docker, Kubernetes, Systemd,
+etc., inside the container, **seamlessly and securely**.
 
-What makes Sysbox unique is that the containers it creates can **seamlessly** run
-system software. It voids the need for unsecure privileged containers,
-complicated container images, custom entrypoints, or complex configurations. And
-it's very fast and efficient.
+Without Sysbox, running such software in a container requires complex images,
+custom entrypoints, special volume mounts, and risky privileged containers.
+Sysbox removes all of this complexity while ensuring strong container security.
+And it's very fast and efficient too.
 
-Sysbox sits below containers managers such as Docker and Containerd, allowing you to
+Sysbox sits below container managers such as Docker and Containerd, allowing you to
 use these well known tools to deploy the containers. No need to learn new tools!
 
 If you want to run Docker, Kubernetes, or Systemd-reliant apps inside Docker
@@ -296,7 +296,7 @@ Do [contact us](#contact) if you need any help.
 ## Filing Issues
 
 We apologize for any problems in the product or documentation, and we appreciate
-customers filing issues that help us improve Sysbox.
+users filing issues that help us improve Sysbox.
 
 To file issues with Sysbox (e.g., bugs, feature requests, documentation changes, etc.),
 please refer to the [issue guidelines](docs/issue-guidelines.md) document.

docs/quickstart/kind.md

@@ -475,7 +475,7 @@ And remember, it should be fairly easy to add functionality to Kindbox, as it's
 just a bash wrapper around Docker commands that manage the cluster.
 
 If you would like Nestybox to add more functionality, please file an
-[issue](../issue-guidelines.md) in the Sysbox Github repo, or [contact us](../../README.md#support).
+in the [Kindbox Github repo](https://github.com/nestybox/kindbox), or [contact us](../../README.md#support).
 
 ## Using Docker to Deploy a K8s Cluster
 
@@ -783,8 +783,8 @@ images that come [preloaded with inner container images](../user-guide/images.md
 
 You can use this to create K8s node images that include inner pod images.
 
-This can **significantly speed up deployment** of the K8s cluster, since K8s node
-need not download those inner pod images at runtime.
+This can **significantly speed up deployment** of the K8s cluster, since the K8s
+node container need not download those inner pod images at runtime.
 
 There are two ways to do this: