diff --git a/fern/products/ask-fern/pages/features/analytics.mdx b/fern/products/ask-fern/pages/features/analytics.mdx
index 912d1a722..370d46263 100644
--- a/fern/products/ask-fern/pages/features/analytics.mdx
+++ b/fern/products/ask-fern/pages/features/analytics.mdx
@@ -9,7 +9,7 @@ The Ask Fern tab of your Fern Dashboard displays queries and conversations per d
 Drill down into individual conversations to see the exact user queries and Ask Fern responses, helping you understand how users interact with your documentation. 
 
 <Frame>
-<img src="../assets/analytics.png" alt="Query and conversation analytics on Fern Dashboard" />
+  <img src="ask-fern-dashboard.png" alt="Query and conversation analytics on Fern Dashboard" />
 </Frame>
 
 You can also export data to CSV format to identify trends and optimize your documentation strategy.
\ No newline at end of file
diff --git a/fern/products/ask-fern/pages/features/ask-fern-citation.png b/fern/products/ask-fern/pages/features/ask-fern-citation.png
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diff --git a/fern/products/ask-fern/pages/features/ask-fern-dashboard.png b/fern/products/ask-fern/pages/features/ask-fern-dashboard.png
new file mode 100644
index 000000000..a569ec5f3
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diff --git a/fern/products/ask-fern/pages/features/citations.mdx b/fern/products/ask-fern/pages/features/citations.mdx
index cfa27b8fc..cbd31a3fa 100644
--- a/fern/products/ask-fern/pages/features/citations.mdx
+++ b/fern/products/ask-fern/pages/features/citations.mdx
@@ -6,6 +6,6 @@ subtitle: Point users to the exact source of the answer.
 Fern's AI search includes citations that link directly to source documentation, showing users where information comes from and providing immediate context. By referencing specific documentation sections, citations verify answer sources while enabling users to easily explore topics in greater depth.
 
 <Frame>
-<img src="../assets/citations.png" alt="An AI Search result with citations" />
+  <img src="ask-fern-citation.png" alt="Ask Fern citations" />
 </Frame>
 
diff --git a/fern/products/ask-fern/pages/getting-started/ask-fern-filters.png b/fern/products/ask-fern/pages/getting-started/ask-fern-filters.png
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index 000000000..f926cff80
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diff --git a/fern/products/ask-fern/pages/getting-started/ask-fern-sidebar.mp4 b/fern/products/ask-fern/pages/getting-started/ask-fern-sidebar.mp4
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index 000000000..5bf1b202a
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diff --git a/fern/products/ask-fern/pages/getting-started/how-it-works.mdx b/fern/products/ask-fern/pages/getting-started/how-it-works.mdx
index 41aee41e3..572f86a05 100644
--- a/fern/products/ask-fern/pages/getting-started/how-it-works.mdx
+++ b/fern/products/ask-fern/pages/getting-started/how-it-works.mdx
@@ -14,6 +14,11 @@ Key behaviors:
 - **Persistent navigation** – Side panel stays open as users browse different pages or click links provided by the AI responses
 - **Document-specific queries** – Users can ask questions about the current page through a dropdown option
 - **Mobile optimization** – Expands to full screen when users start typing on mobile devices
+- **Filtering** – Users will get responses that are only related to the product or version they are viewing, or the role they are administered.
+
+<Frame>
+  <img src="ask-fern-filters.png" alt="Ask Fern filtering" />
+</Frame>
 
 The interface maintains your site's design language while providing a familiar chat experience that feels native to your documentation.
 
diff --git a/fern/products/ask-fern/pages/getting-started/what-is-ask-fern.mdx b/fern/products/ask-fern/pages/getting-started/what-is-ask-fern.mdx
index 3a1669c6d..dcf6586a9 100644
--- a/fern/products/ask-fern/pages/getting-started/what-is-ask-fern.mdx
+++ b/fern/products/ask-fern/pages/getting-started/what-is-ask-fern.mdx
@@ -5,6 +5,17 @@ description: Let your customers find answers in your documentation instantly.
 
 Ask Fern is Fern's AI Search feature that indexes your documentation and provides an interface for your end users to ask questions and get answers. It appears as a side panel on your documentation site.
 
+<Frame>
+  <video 
+    style={{ aspectRatio: '16 / 9', width: '100%' }}
+    autoPlay
+    muted
+    loop
+  >
+    <source src="ask-fern-sidebar.mp4" type="video/mp4" />
+  </video>
+</Frame>
+
 Ask Fern helps you:
 
 - **Reduce support burden** – Enable your users to quickly find answers in your documentation without contacting your support team.
diff --git a/fern/products/sdks/images/java-card-dark.png b/fern/products/sdks/images/java-card-dark.png
index 502e3489e..797300791 100644
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