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Description
Dear Team,
The GMA Next-Gen SDK is designed with technical enhancements that translate into better ad performance and higher earnings for developers:
Increased ARPDAU: The most significant reported benefit is a potential 91.5% increase in Average Revenue Per Daily Active User (ARPDAU), as demonstrated in a case study with MetaMobile.
Higher eCPM: It has been shown to boost effective cost per mille (eCPM) by 36.7%, meaning better monetization per ad impression.
Improved Fill Rate: The SDK increases the ad fill rate by 16%, ensuring more ad requests are successfully matched with an ad, reducing missed opportunities for revenue.
Faster Performance: Ad request latency is up to 27% faster for banner ads, leading to a smoother user experience and potentially more ad views.
Enhanced Stability: By reducing crashes and Application Not Responding (ANR) errors, the SDK improves app stability, which helps retain users and ensures consistent ad serving
So please consider about plan to support GMA Next-Gen SDK.
Thank you so much!