diff --git a/CHANGELOG.md b/CHANGELOG.md
index 02cf5bb71c3f6..c7b1de5b67006 100644
--- a/CHANGELOG.md
+++ b/CHANGELOG.md
@@ -4,7 +4,32 @@
 breaking changes in the upcoming 3.x release. This release is scheduled for
 2024-12 or 2025-01.
 
-## v2.31.0 - TBD
+## v2.31.0 - 2024-11
+
+### New Libraries
+
+We are happy to announce the following GA libraries. Unless specifically noted,
+the APIs in these libraries are stable, and are ready for production use.
+
+- [ParallelStore API](/google/cloud/parallelstore/README.md)
+
+### [Pub/Sub](/google/cloud/pubsub/README.md)
+
+- docs(pubsub): Fix region tags for Pub/Sub ingestion from GCS samples ([#14773](https://github.com/googleapis/google-cloud-cpp/pull/14773))
+
+### [Storage](/google/cloud/storage/README.md)
+
+- docs(storage): better suggestion for deprecated API ([#14786](https://github.com/googleapis/google-cloud-cpp/pull/14786))
+
+### [Common Libraries](/google/cloud/README.md)
+
+- feat(oauth2): add support for external account workforce identity ([#14800](https://github.com/googleapis/google-cloud-cpp/pull/14800))
+- feat: API key authentication ([#14779](https://github.com/googleapis/google-cloud-cpp/pull/14779))
+- feat(mixin): generate mixins for libraries ([#14766](https://github.com/googleapis/google-cloud-cpp/pull/14766))
+
+### [Google APIs interface definitions](https://github.com/googleapis/googleapis)
+
+- This release is based on definitions as of [2024-10-31T11:22:40-07:00](https://github.com/googleapis/googleapis/tree/b7c5b60ee76c4591e32c874978c6cd8231087ed6)
 
 ## v2.30.0 - 2024-10
 
diff --git a/CMakeLists.txt b/CMakeLists.txt
index d494ae3912387..0b6b63027b825 100644
--- a/CMakeLists.txt
+++ b/CMakeLists.txt
@@ -23,7 +23,7 @@ project(
     google-cloud-cpp
     VERSION 2.31.0
     LANGUAGES CXX)
-set(PROJECT_VERSION_PRE_RELEASE "rc")
+set(PROJECT_VERSION_PRE_RELEASE "")
 
 if (NOT "${PROJECT_VERSION_PRE_RELEASE}" STREQUAL "")
     set(PROJECT_VERSION "${PROJECT_VERSION}-${PROJECT_VERSION_PRE_RELEASE}")
diff --git a/MODULE.bazel b/MODULE.bazel
index 9fd4dbee0b8a6..e142183a960e9 100644
--- a/MODULE.bazel
+++ b/MODULE.bazel
@@ -16,7 +16,7 @@
 
 module(
     name = "google_cloud_cpp",
-    version = "2.31.0-rc",  # Updated by CMake
+    version = "2.31.0",  # Updated by CMake
     compatibility_level = 2,  # Updated by CMake
 )
 
diff --git a/google/cloud/internal/version_info.h b/google/cloud/internal/version_info.h
index 9175433278599..bcc67185f89ad 100644
--- a/google/cloud/internal/version_info.h
+++ b/google/cloud/internal/version_info.h
@@ -21,6 +21,6 @@
 #define GOOGLE_CLOUD_CPP_VERSION_MINOR 31
 // NOLINTNEXTLINE(modernize-macro-to-enum)
 #define GOOGLE_CLOUD_CPP_VERSION_PATCH 0
-#define GOOGLE_CLOUD_CPP_VERSION_PRE_RELEASE "rc"
+#define GOOGLE_CLOUD_CPP_VERSION_PRE_RELEASE ""
 
 #endif  // GOOGLE_CLOUD_CPP_GOOGLE_CLOUD_INTERNAL_VERSION_INFO_H