Highlighting exemplars of positive expected activity

[denaefordrobin]

Offering new users examples(via tutorial or an 'initial log in’how-to-guide) of how to effectively to participate in a community can (1) expose them to new approaches and new advantages to using the platform that they are not yet aware of and (2)encourage voluntary compliance by demontrating positive, expected forms of participation[1].

Reference:

[1] Kraut, Robert E., and Paul Resnick. Building successful online communities: Evidence-based social design. Mit Press, 2012.

Excerpt from book, Chapter 4: Regulating Behavior in Online Communities

Publicly displaying examples of appropriate behavior on the site will show members what is expected and increase their adherence to those expectations. [Design Claim 13]