refactor: industry-standard readability, technical accuracy (builder), strategic clarity (holder)

Author: chainsona

src/build-iapp/what-is-iapp.md

@@ -5,16 +5,11 @@ description: Privacy-first applications that run on decentralized infrastructure
 
 # 🚀 What is an iApp?
 
-An iExec Application (iApp) brings Turnkey Privacy to your regular application
-code (Python script, AI model, data processor, ...) enabling it to securely
-process protected data (created by [DataProtector](/manage-data/dataProtector))
-inside a confidential computing environment called TEE (a Trusted Execution
-Environment).
+An iExec Application (iApp) brings Turnkey Privacy to your regular application code. Your Python scripts, AI models, or data processors can securely process protected data inside a TEE (Trusted Execution Environment).
 
 ## Why iApps Matter ?
 
-iApps provide Turnkey Privacy capabilities that let you process sensitive data
-while keeping it private and secure.
+iApps provide Turnkey Privacy capabilities. Process sensitive data while keeping it private and secure.
 
 Imagine you want to build:
 
@@ -170,8 +165,7 @@ Try our [Hello World](/overview/helloWorld) for a quick start, or check the
 
 ::: details 🔧 What programming languages are supported?
 
-iApps can be built in any language that runs in Docker (Python, JavaScript, R,
-Java, Go, etc.). However, **iApp Generator** currently supports only Python and
+You can build iApps in any language that runs in Docker (Python, JavaScript, R, Java, Go, etc.). However, **iApp Generator** currently supports only Python and
 Node.js for simplified development.
 
 :::

src/overview/develop-with-ai.md

@@ -7,7 +7,7 @@ description:
 
 # 🤖 Develop with AI
 
-Building privacy-first applications with iExec can be accelerated using
+AI tools accelerate building privacy-first applications with iExec using
 AI-powered development tools. This guide covers how to effectively use AI
 assistants while maintaining security best practices.
 
@@ -23,8 +23,7 @@ provide:
 
 ## 🎨 Vibe Coding Integration
 
-Vibe coding is a modern way to build applications by describing what you want in
-plain language. An AI assistant (like Cursor or ChatGPT) then generates code
+Vibe coding lets you build applications by describing what you want in plain language. An AI assistant (like Cursor or ChatGPT) then generates code
 based on your description.
 
 It's fast, creative, and helps you prototype ideas quickly. Even if you're not a

src/overview/rlc.md

@@ -11,26 +11,19 @@ description:
   <p class="text-lg text-center text-gray-600 max-w-2xl">The native cryptocurrency that powers the entire iExec decentralized confidential computing ecosystem</p>
 </div>
 
-**RLC** (**R**un on **L**ots of **C**omputers) is the crypto used to power all
-privacy apps on iExec. Here's what we're building: every confidential
-computation, data protection, and app execution uses RLC. More builders using
-our tools = more RLC utility in real applications.
+**RLC** (**R**un on **L**ots of **C**omputers) powers all privacy apps on iExec. Every confidential computation uses RLC. Every data protection service uses RLC. Every app execution uses RLC. More builders using our tools = more RLC utility in real applications.
 
 ## 🎯 Why RLC Matters
 
-**Stack adoption = token usage.** Every time developers build with iExec tools,
-RLC gets used. More privacy apps deployed = more RLC demand. Here's the
-breakdown:
+**Stack adoption = token usage.** Developers build with iExec tools. RLC gets used. More privacy apps deployed = more RLC demand.
 
 ### For Users
 
-Every confidential computation you run uses RLC - that's how we keep your data
-private while making it usable.
+Every confidential computation you run uses RLC. That's how we keep your data private while making it usable.
 
 ### For Providers
 
-Build apps, provide data, or run workers - all earn RLC when people use what you
-contribute.
+Build apps, provide data, or run workers. All earn RLC when people use your contributions.
 
 ### For Holders
 

src/overview/welcome.md

@@ -19,7 +19,7 @@ data completely secure**. Your users deserve **absolute confidence** that their
 privacy is protected.
 
 <div class="bg-gradient-to-r from-purple-400/10 to-purple-400/5 rounded-[6px] p-6 border-l-4 border-fuchsia-700 mb-6">
-  <p class="!m-0">iExec solves this with <span class="text-fuchsia-700 font-semibold">Turnkey Privacy</span> - a toolkit that simplifies data protection, management, and secure computation, even in untrusted environments. We believe privacy should be <span class="text-fuchsia-700 font-semibold">turnkey simple</span>, not an afterthought.</p>
+  <p class="!m-0">iExec solves this with <span class="text-fuchsia-700 font-semibold">Turnkey Privacy</span>. Our toolkit simplifies data protection, management, and secure computation. Privacy should be <span class="text-fuchsia-700 font-semibold">turnkey simple</span>, not an afterthought.</p>
 </div>
 
 ## 🛠️ How we Make it Happen
@@ -38,7 +38,7 @@ actionable:
 <div class="flex items-center gap-3">
       <span class="text-xl">🎮</span>
       <div>
-        <strong>Governance and Ownership:</strong> Control your assets through orders, choose who can access your data, with which privacy applications, and at what price
+        <strong>Governance and Ownership:</strong> Control your assets through orders. Choose who accesses your data, which apps can use it, and pricing.
       </div>
     </div>
     <div class="flex items-center gap-3">
@@ -50,7 +50,7 @@ actionable:
     <div class="flex items-center gap-3">
       <span class="text-xl">🔧</span>
       <div>
-        <strong>Turnkey Tools:</strong> Composable toolkit, SDKs, and ready-to-use components for straightforward development
+        <strong>Turnkey Tools:</strong> Composable toolkit with SDKs and ready-to-use components
       </div>
     </div>
   </div>