diff --git a/changelog.md b/changelog.md
index 0c17fa75d0..b1acfa94d5 100644
--- a/changelog.md
+++ b/changelog.md
@@ -2,8 +2,16 @@
 
 ## Unreleased
 
+## [`v28.11.2`](https://github.com/ignite/cli/releases/tag/v28.11.2)
+
+### Changes
+
+- [#4816](https://github.com/ignite/cli/pull/4816) Improve announcements UI.
+
 ## [`v28.11.1`](https://github.com/ignite/cli/releases/tag/v28.11.1)
 
+### Changes
+
 - [#4813](https://github.com/ignite/cli/pull/4813) Fetch fallback buf token.
 
 ## [`v28.11.0`](https://github.com/ignite/cli/releases/tag/v28.11.0)
diff --git a/ignite/cmd/bubblemodel/chain_serve.go b/ignite/cmd/bubblemodel/chain_serve.go
index f8b4d2e5f5..8d542a0d90 100644
--- a/ignite/cmd/bubblemodel/chain_serve.go
+++ b/ignite/cmd/bubblemodel/chain_serve.go
@@ -260,7 +260,7 @@ func (m ChainServe) renderQuitView() string {
 		view.WriteRune('\n')
 	}
 
-	fmt.Fprintf(&view, "%s %s\n", icons.Info, colors.Info("Stopped"))
+	fmt.Fprintf(&view, "%s %s\n\n", icons.Info, colors.Info("Stopped"))
 	view.WriteString(announcements.Fetch())
 
 	return view.String()
diff --git a/ignite/cmd/cmd.go b/ignite/cmd/cmd.go
index 8d04c2c00e..1bbcf16910 100644
--- a/ignite/cmd/cmd.go
+++ b/ignite/cmd/cmd.go
@@ -59,9 +59,7 @@ To get started, create a blockchain:
 
 $ ignite scaffold chain example
 
-Announcements:
-%s
-`, announcements.Fetch()),
+%s`, announcements.Fetch()),
 		SilenceUsage:  true,
 		SilenceErrors: true,
 		Args:          cobra.MinimumNArgs(0), // note(@julienrbrt): without this, ignite __complete(noDesc) hidden commands are not working.
diff --git a/ignite/internal/analytics/analytics.go b/ignite/internal/analytics/analytics.go
index 493927251d..e5525c37dc 100644
--- a/ignite/internal/analytics/analytics.go
+++ b/ignite/internal/analytics/analytics.go
@@ -21,7 +21,7 @@ import (
 )
 
 const (
-	telemetryEndpoint  = "https://matomo-cli.ignite.com"
+	telemetryEndpoint  = "https://api.ignite.com/v1/telemetry"
 	envDoNotTrack      = "DO_NOT_TRACK"
 	envCI              = "CI"
 	envGitHubActions   = "GITHUB_ACTIONS"
diff --git a/ignite/internal/announcements/announcement.go b/ignite/internal/announcements/announcement.go
index 78e2879630..942697baad 100644
--- a/ignite/internal/announcements/announcement.go
+++ b/ignite/internal/announcements/announcement.go
@@ -43,7 +43,7 @@ func Fetch() string {
 	}
 
 	var out strings.Builder
-	fmt.Fprintf(&out, "\n%s %s\n", icons.Announcement, "Announcements")
+	fmt.Fprintf(&out, "%s\n\n", "Announcements:")
 
 	for _, msg := range data.Announcements {
 		fmt.Fprintf(&out, "%s %s\n", icons.Bullet, msg.Text)
diff --git a/ignite/internal/announcements/announcement_test.go b/ignite/internal/announcements/announcement_test.go
index 407cc5df29..481f818092 100644
--- a/ignite/internal/announcements/announcement_test.go
+++ b/ignite/internal/announcements/announcement_test.go
@@ -7,6 +7,7 @@ import (
 	"testing"
 
 	"github.com/ignite/cli/v28/ignite/internal/announcements"
+	"github.com/ignite/cli/v28/ignite/pkg/cliui/icons"
 )
 
 func TestFetchAnnouncements(t *testing.T) {
@@ -22,7 +23,7 @@ func TestFetchAnnouncements(t *testing.T) {
 			name:         "successful retrieval",
 			mockResponse: `{"version":1,"announcements":[{"id":"1744230503810","text":"New Ignite announcement: v1.0.0 released!","timestamp":"2025-04-09T20:28:23.810Z","user":"announcement-bot"}]}`,
 			statusCode:   http.StatusOK,
-			expected:     "\n🗣️ Announcements\n⋆ New Ignite announcement: v1.0.0 released!\n",
+			expected:     fmt.Sprintf("Announcements:\n\n%s New Ignite announcement: v1.0.0 released!\n", icons.Bullet),
 		},
 		{
 			name:         "empty announcements",
diff --git a/ignite/internal/buf/buf.go b/ignite/internal/buf/buf.go
index c2ee5eec2d..9b479304b0 100644
--- a/ignite/internal/buf/buf.go
+++ b/ignite/internal/buf/buf.go
@@ -8,7 +8,7 @@ import (
 	"github.com/ignite/cli/v28/ignite/pkg/errors"
 )
 
-var BufTokenURL = "https://buf.ignite.com" //nolint:gosec // URL is hardcoded and not user-provided
+var BufTokenURL = "https://api.ignite.com/v1/buf" //nolint:gosec // URL is hardcoded and not user-provided
 
 // FetchToken fetches the buf token from the Ignite API.
 func FetchToken() (string, error) {