diff --git a/.github/workflows/triton-benchmarks.yml b/.github/workflows/triton-benchmarks.yml
index ceda9d977c..f675fc1c98 100644
--- a/.github/workflows/triton-benchmarks.yml
+++ b/.github/workflows/triton-benchmarks.yml
@@ -18,6 +18,7 @@ on:
         options:
           - ELAPSED_TIME
           - UPSTREAM_PYTORCH_PROFILER
+          - PROTON_PROFILER
         default: UPSTREAM_PYTORCH_PROFILER
       verify:
         description: Verify the benchmark results
@@ -141,6 +142,14 @@ jobs:
           python build_report.py $REPORTS/softmax-performance.csv $REPORTS/softmax-xetla-report.csv --benchmark softmax --compiler xetla --param_cols "N" --tflops_col XeTLA-TFlops --hbm_col "XeTLA-GB/s" --tag $TAG
           python build_report.py $REPORTS/softmax-performance.csv $REPORTS/softmax-onednn-report.csv --benchmark softmax --compiler onednn --param_cols "N" --tflops_col oneDNN-TFlops --hbm_col "oneDNN-GB/s" --tag $TAG
 
+      - name: Run Triton Softmax kernel benchmark with Proton
+        if: ${{ steps.install.outcome == 'success' && !cancelled() && (inputs.benchmarks == '' || contains(fromJson(inputs.benchmarks || '[]'), 'fused_softmax.py')) && !contains(fromJson(inputs.skip_benchmarks || '[]'), 'fused_softmax.py') }}
+        run: |
+          export LD_LIBRARY_PATH=$PTI_LIBS_DIR:$LD_LIBRARY_PATH
+          cd benchmarks/triton_kernels_benchmark
+          BENCHMARKING_METHOD=PROTON_PROFILER python fused_softmax.py
+          source ../../scripts/capture-hw-details.sh
+
       - name: Run Triton GEMM kernel benchmark
         if: ${{ steps.install.outcome == 'success' && !cancelled() && (inputs.benchmarks == '' || contains(fromJson(inputs.benchmarks || '[]'), 'gemm_benchmark.py')) && !contains(fromJson(inputs.skip_benchmarks || '[]'), 'gemm_benchmark.py') }}
         run: |
diff --git a/benchmarks/triton_kernels_benchmark/benchmark_testing.py b/benchmarks/triton_kernels_benchmark/benchmark_testing.py
index 0e7d441e12..3d3f1d154a 100644
--- a/benchmarks/triton_kernels_benchmark/benchmark_testing.py
+++ b/benchmarks/triton_kernels_benchmark/benchmark_testing.py
@@ -7,6 +7,7 @@
 from dataclasses import dataclass, field
 import itertools
 import functools
+import json
 
 import argparse
 import datetime
@@ -18,6 +19,7 @@
 import matplotlib.pyplot as plt
 
 import torch
+import triton.profiler as proton
 from torch.profiler import profile, ProfilerActivity, record_function
 
 from triton.testing import assert_close as triton_assert_close, Benchmark, do_bench as triton_do_bench
@@ -210,10 +212,96 @@ def extract_kernels(funcs):
     return _summarize_statistics(times, quantiles, return_mode)
 
 
+def do_bench_proton(fn, n_warmup=25, n_repeat=100, grad_to_none=None, quantiles=None, return_mode="mean", device="xpu",
+                    sync_submitting=True, time_warmup=True, benchmark_label=None, max_iters=1500):
+    """
+    Benchmark the runtime of the provided function. By default, return the median runtime of :code:`fn` along with
+    the 20-th and 80-th performance percentile.
+
+    :param fn: Function to benchmark
+    :type fn: Callable
+    :param n_warmup: Number of repetitions for warmup
+    :type n_warmup: int
+    :param n_repeat: Number of repetitions to collect measurements
+    :type n_repeat: int
+    :param grad_to_none: Reset the gradient of the provided tensor to None
+    :type grad_to_none: torch.tensor, optional
+    :param quantiles: Performance percentile to return in addition to the median.
+    :type quantiles: list[float]
+    """
+
+    assert return_mode in ["min", "max", "mean", "median"]
+
+    fn()
+    synchronize()
+
+    # We maintain a buffer of 256 MB that we clear
+    # before each kernel call to make sure that the L2
+    # doesn't contain any input data before the run
+    cache_size = 256 * 1024 * 1024
+    cache = torch.empty(int(cache_size // 4), dtype=torch.int, device=device)
+
+    # Warm-up
+    if time_warmup:
+        # Stop either on max iteration number or max time
+        warmup_time_s = n_warmup / 1000
+        assert sync_submitting
+        start = time.perf_counter()
+        i = 0
+        while i < max_iters and time.perf_counter() - start < warmup_time_s:
+            fn()
+            synchronize()
+            i += 1
+        print(f"Stopped warmup after {i} iterations")
+    else:
+        for _ in range(n_warmup):
+            fn()
+            # To be consistent with the benchmark measurements
+            if sync_submitting:
+                synchronize()
+
+    proton.start()
+    # Benchmark
+    for idx in range(n_repeat):
+        # we don't want `fn` to accumulate gradient values
+        # if it contains a backward pass. So we clear the
+        # provided gradients
+        if grad_to_none is not None:
+            for x in grad_to_none:
+                x.grad = None
+        # we clear the L2 cache before each run
+        cache.zero_()
+        if sync_submitting:
+            synchronize()
+        # record time of `fn`
+        with proton.scope(f"__profile_kernel_of_func{idx}"):
+            fn()
+    # Record clocks
+    synchronize()
+    proton.finalize()
+    with open("./proton.hatchet", encoding="utf-8") as f:
+        data = json.load(f)
+
+    profiling_func_filter = filter(
+        lambda x: x["frame"]["name"].startswith("__profile_kernel_of_func"
+                                                if benchmark_label is None else benchmark_label), data[0]["children"])
+    functions = list(profiling_func_filter)
+
+    def extract_kernels(funcs):
+        return [x["children"][0]["metrics"] for x in funcs]
+
+    kernels = extract_kernels(functions)
+    # Make the time to the milliseconds.
+    times = torch.tensor([ks["time (ns)"] * 1e-6 for ks in kernels], dtype=torch.float)
+    return _summarize_statistics(times, quantiles, return_mode)
+
+
 if BENCHMARKING_METHOD == "ELAPSED_TIME":
     do_bench = do_bench_elapsed_time
 elif BENCHMARKING_METHOD == "UPSTREAM_PYTORCH_PROFILER":
     do_bench = do_bench_upstream_pytorch_profiler
+elif BENCHMARKING_METHOD == "PROTON_PROFILER":
+    do_bench = do_bench_proton
 else:
     raise NotImplementedError(f"BENCHMARKING_METHOD: {BENCHMARKING_METHOD} isn't implemented")
 
diff --git a/third_party/proton/proton/profile.py b/third_party/proton/proton/profile.py
index 3e1f54e4aa..c1085917f4 100644
--- a/third_party/proton/proton/profile.py
+++ b/third_party/proton/proton/profile.py
@@ -83,12 +83,13 @@ def start(
                               Available options are ["tree", "trace"].
                               Defaults to "tree".
         backend (str, optional): The backend to use for profiling.
-                                 Available options are [None, "cupti", "roctracer", "instrumentation"].
+                                 Available options are [None, "cupti", "xpupti", "roctracer", "instrumentation"].
                                  Defaults to None, which automatically selects the backend matching the current active runtime.
         mode (Union[str, BaseMode], optional): The "mode" to use for profiling, which is specific to the backend.
                                                Can be a string or an instance of BaseMode (or any subclass thereof).
                                                Defaults to None.
                                                For "cupti", available options are [None, "pcsampling"].
+                                               For "xpupti", available options are [None].
                                                For "roctracer", available options are [None].
                                                For "instrumentation", available options are [None].
                                                Each mode has a set of control knobs following with the mode name.