diff --git a/page.mdx b/page.mdx
index e4f967921..5d9357651 100644
--- a/page.mdx
+++ b/page.mdx
@@ -177,7 +177,21 @@ them into your page's metadata. Meta tags with colons need to be wrapped in
 quotes.
 
 ```md
+---
 "twitter:image": "/images/your-photo.jpg"
+---
 ```
 
 See [our SEO page](/settings/seo) for all supported meta tags.
+
+## Internal Search Optimization
+
+You can also enhance a specific page's discoverability in the built-in search by
+providing `keywords` in your metadata. These keywords won't appear as part of the page
+content or in search results, but users that search for them will be shown the page as a result.
+
+```md
+---
+keywords: ['search', 'indexing']
+---
+```