Are static images still appropriate for Digital Signage?

[sagiadinos]

I’m currently integration a Fabric.js-based template editor that generates rendered images for playlists.

I’d like to question a more fundamental assumption:

Are static images still sufficient for modern digital signage?

In many setups, playlists still consist primarily of:

• Static promotional slides
• Event announcements
• Menu boards
• Internal communication screens

Images are:

• Simple to render
• Hardware-friendly
• Predictable in performance
• Easy to cache and distribute

However:
Dynamic content (APIs, widgets, live data) is becoming more common
Video and motion graphics are increasingly expected
Interactive layouts are emerging in some environments

Question to the community

Are static image-based slides still the dominant format?
Do you prefer dynamic HTML/runtime-rendered content?
Is motion/animation considered essential today?
I’m interested in real-world usage patterns rather than trends.