Readme tweaks

Author: pimterry

README.md

@@ -1,11 +1,15 @@
 # notes [![Travis Build Status](https://img.shields.io/travis/pimterry/notes.svg)](https://travis-ci.org/pimterry/notes)
-Simple delightful command-line note taking
+Simple delightful note taking, with none of the lock-in.
 
 [![Asciicast demo](asciicast.gif)](https://asciinema.org/a/2pmdb9vyv71skgwx4r7mlnea8?speed=2&t=1&autoplay=1)
 
+This demo uses zsh, vim and dropbox, but don't panic, that's just me. `notes` will work just fine with whatever other text editor, shell and syncing solution you feel like.
+
 ## Why do I want this?
 
-You already have a tool that backs up and syncs your data (be it Dropbox, iCloud, Seafile or whatever). You already have a text editor on your desktop, your laptops, your phone and that tablet you've forgotten about. You want to take notes on these myriad fancy boxes.
+You already have a tool that backs up and syncs your data (be it Dropbox, iCloud, Seafile or whatever). You already have a text editor on your desktop, your laptops, your phone and that tablet you've forgotten about.
+
+You want to take notes. 
 
 You could use a web X.0 note taking app that reimplements all of that from scratch (poorly). You could tie yourself to a tool that holds all your data for you in its own brand-new format, locks you into its (often bloated) UI, and then steadily removes features unless you start paying (hey Evernote). You don't have to.