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Merge pull request #772 from plausible/cms/blog/2025-01-17-the-easiest-scroll-depth-tracking-ever-–-exclusively-in-plausible
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_posts/2025-01-17-the-easiest-scroll-depth-tracking-ever-–-exclusively-in-plausible.md

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@@ -28,7 +28,7 @@ We automatically track and display all percentages to which your visitors scroll
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As the name suggests, scroll depth is the vertical length to which a visitor scrolls a particular page on your website. This metric is often reported as a percentage, such as 25, 50, 75, or 90 percent.
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If they scroll down all the way down to the page (generally including the footer), it’s a 100% scrolling event. If half, 50%. And so on. This insight helps you:
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If they scroll down all the way down to the page (generally including the footer), it’s a 100% scrolling event. If half, 50%. And so on.
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This insight helps you:
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@@ -153,7 +153,7 @@ There isn’t a universal “good” scroll depth because it depends on the purp
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On landing pages, especially ones designed for conversions, more than 70-90% scroll depth can be the goal, as it signals that users are understanding about the offering and reaching the final CTA or contact form.
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Similarly, if most users drop off before 25%, it might indicate issues with your header or introduction. But, if you have a CTA around that mark and your bounce rates are low, it could also indicate that the visitors converted around that time.
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Similarly, if most users drop off before 25%, it might indicate issues with your header or introduction. But, if you have a CTA around that mark and your bounce rates are low, it could also indicate that the visitors converted around that time.
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Or if engagement drops significantly at 50%, perhaps your content isn’t holding attention, or the layout is causing friction. If many users aren’t even scrolling down below the 10% mark, then probably you targeted the wrong audience.
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