|
| 1 | +--- |
| 2 | +layout: page_v2 |
| 3 | +title: 152media RTD Module |
| 4 | +display_name: 152media |
| 5 | +description: Real-time data enrichment from 152media |
| 6 | +page_type: module |
| 7 | +module_type: rtd |
| 8 | +module_code : oftmediaRtdProvider |
| 9 | +enable_download : true |
| 10 | +sidebarType : 1 |
| 11 | +--- |
| 12 | + |
| 13 | +# 152media (Oftmedia) Real-time Data Submodule |
| 14 | + |
| 15 | +{:.no_toc} |
| 16 | + |
| 17 | +* TOC |
| 18 | +{:toc} |
| 19 | + |
| 20 | +## Overview |
| 21 | + |
| 22 | +The 152media Real-time Data (RTD) module enhances programmatic advertising performance by providing contextual and audience-based data at runtime. Integrated into Prebid.js, it enables publishers to: |
| 23 | + |
| 24 | +* Improve bid relevance with enriched targeting data |
| 25 | +* Filter unqualified or low-value bid requests |
| 26 | +* Leverage AI-based deal optimization |
| 27 | + |
| 28 | +This module is maintained by [152media](mailto:hello@152media.com) and requires the global `rtdModule` to function. |
| 29 | + |
| 30 | +{% include dev-docs/loads-external-javascript.md %} |
| 31 | + |
| 32 | +## Usage |
| 33 | + |
| 34 | +### Build |
| 35 | + |
| 36 | +To include the 152media RTD module in your Prebid.js build: |
| 37 | + |
| 38 | +```bash |
| 39 | +gulp build --modules="rtdModule,oftmediaRtdProvider" |
| 40 | +```` |
| 41 | + |
| 42 | +> **Note:** `rtdModule` is required as a dependency. |
| 43 | + |
| 44 | +## Configuration |
| 45 | + |
| 46 | +Use `pbjs.setConfig` to initialize the 152media RTD module with the following syntax: |
| 47 | + |
| 48 | +```javascript |
| 49 | +pbjs.setConfig({ |
| 50 | + realTimeData: { |
| 51 | + auctionDelay: 500, // Recommended setting |
| 52 | + dataProviders: [ |
| 53 | + { |
| 54 | + name: "oftmedia", |
| 55 | + waitForIt: true, // Ensures data is available before auction starts |
| 56 | + params: { |
| 57 | + publisherId: "0653b3fc-a645-4bcc-bfee-b8982974dd53", // Required: Get this ID from 152media |
| 58 | + keywords: ["red", "blue", "white"], // Optional: Contextual keywords |
| 59 | + bidderCode: "appnexus", // Required: Targeted bidder |
| 60 | + enrichRequest: true // Optional: Adds additional targeting fields |
| 61 | + } |
| 62 | + } |
| 63 | + ] |
| 64 | + } |
| 65 | +}); |
| 66 | +``` |
| 67 | + |
| 68 | +## Parameters |
| 69 | + |
| 70 | +| Parameter | Type | Description | Default | |
| 71 | +| ---------------------- | ---------------- | ------------------------------------------------------------ | ------------ | |
| 72 | +| `name` | String | Always `"oftmedia"` | | |
| 73 | +| `waitForIt` | Boolean | Ensures auction is delayed until data is ready | `false` | |
| 74 | +| `params.publisherId` | String | Your unique Publisher ID provided by 152media | **Required** | |
| 75 | +| `params.keywords` | Array of Strings | Contextual keywords for enhancing relevance | `[]` | |
| 76 | +| `params.bidderCode` | String | Bidder code that should receive the enriched data | **Required** | |
| 77 | +| `params.enrichRequest` | Boolean | Enriches the request object with extra targeting information | `false` | |
| 78 | +| `params.timeout` | Integer (ms) | Timeout for data retrieval (optional) | `1000` | |
| 79 | + |
| 80 | +## Output |
| 81 | + |
| 82 | +When active, the module appends targeting and/or deal data into the ad unit targeting objects and/or modifies the request payload, depending on the configuration and support by the selected bidder. |
| 83 | + |
| 84 | +## Support |
| 85 | + |
| 86 | +For questions, help, or to obtain a publisher ID, please contact [hello@152media.com](mailto:hello@152media.com). |
0 commit comments