diff --git a/draft/2025-10-01-this-week-in-rust.md b/draft/2025-10-01-this-week-in-rust.md
index ab5966c46..ae3b23f5b 100644
--- a/draft/2025-10-01-this-week-in-rust.md
+++ b/draft/2025-10-01-this-week-in-rust.md
@@ -47,6 +47,8 @@ and just ask the editors to select the category.
 
 ### Observations/Thoughts
 
+* [Video] [How to Optimize Rust for Slowness: Inspired by New Turing Machine Results](https://www.youtube.com/watch?v=ec-ucXJ4x-0)
+
 ### Rust Walkthroughs
 
 ### Research