small updates [netlify-build]

Author: rchinn1

src/unify/linked-profiles/linked-events.md

@@ -24,7 +24,7 @@ With Linked Events, you can:
 
 Before getting started with Linked Events, you'll need:
 
-1. Snowflake, BigQuery, or Redshift data warehouse credentials with **write** access.
+1. BigQuery, Snowflake, or Redshift data warehouse credentials with **write** access.
 - View the [BigQuery](/docs/unify/linked-profiles/setup-guides/bigquery-setup/), [Snowflake](/docs/unify/linked-profiles/setup-guides/snowflake-setup/), and [Redshift](/docs/unify/linked-profiles/setup-guides/redshift-setup/) setup guides. 
 2. Access to Unify in your workspace. 
 3. Access to the Destination you'll be using with Linked Events so that you can validate your data. 
@@ -56,7 +56,7 @@ To use Connections with Linked Events:
 > success ""
 > Linked Events uses Segment's [Reverse ETL](/docs/connections/reverse-etl/) infrastructure for pulling in data from your warehouse. 
 
-To get started, you'll need to connect a data warehouse. Linked Events supports [BigQuery](/docs/unify/linked-profiles/setup-guides/bigquery/), [Snowflake](/docs/unify/linked-profiles/setup-guides/snowflake/), and [Redshift](/docs/unify/linked-profiles/setup-guides/redshift-setup/) data warehouses.
+To get started, you'll need to connect a data warehouse. Linked Events supports [BigQuery](/docs/unify/linked-profiles/setup-guides/bigquery/), [Snowflake](/docs/unify/linked-profiles/setup-guides/snowflake/), and [Redshift](/docs/unify/linked-profiles/setup-guides/redshift-setup/).
 
 1. Navigate to **Unify > Data graph** and click **Add warehouse**. 
 2. Select a warehouse to connect from the [supported data warehouses](#supported-data-warehouses). 
@@ -80,12 +80,12 @@ The table below shows the data warehouses Linked Events supports. View the Segme
 | **Table**              |      **Steps**          |
 |------------------------|-------------------------|
 | [Snowflake](docs/unify/linked-profiles/setup-guides/snowflake-setup/)              | 1. Configure your snowflake database. <br> 2. Enter your credentials. <br> 3. Test the Connection. <br> 4. Click **Save**. |
-| [BigQuery](/docs/unify/linked-profiles/setup-guides/bigquery-setup/)           | 1. Add your credentials to the database that has tables with the Entities you want to enrich your event with. <br> 2. Test your connection. | 
+| [BigQuery](/docs/unify/linked-profiles/setup-guides/bigquery-setup/)           | 1. Add your credentials to the database that has tables with the entities you want to enrich your event with. <br> 2. Test your connection. | 
 | [Redshift](/docs/unify/linked-profiles/setup-guides/redshift-setup/)           | 1. Select the Redshift cluster you want to connect. <br> 2. [Configure](/docs/connections/storage/catalog/redshift/#networking) the correct network and security settings. |
 
 ## Step 2: Add entities
 
-After you connect your warehouse, use the Data graph overview screen (**Unify > Data graph**) to view entities Segment has synced from your data warehouse, add a new entity, and view data warehouse settings. 
+After you connect your warehouse, use the Data graph overview page (**Unify > Data graph**) to view entities Segment has synced from your data warehouse, add a new entity, and view data warehouse settings. 
 
 To add a new entity:
 1. Click **Add entity**.
@@ -109,7 +109,7 @@ To use Linked Events, you'll need to add a destination to send enriched events t
 ## Step 4: Enrich events with entities
 With Linked Events, you can select entities and properties from your data warehouse, then add enrichments to map properties to your connected destination.
 
-Add entities and enrichments from the destination Mappings tab:
+To enrich events with entities:
 
 1. Navigate to **Connections > Destinations > Event streams**
 2. Select the destination you'd like to create an enrichment on.
@@ -125,7 +125,7 @@ After you load a sample event, you can add entities from the **Enrich events wit
 - The entity match property is the property in the event that you want to match to the primary key. 
 
 After you’ve added an entity and match property, add your event enrichments. 
-
+ 
 ### Add enrichments
 
 Use enrichments to select the entity you wish to send to your downstream destination. 
@@ -175,7 +175,7 @@ For Linked Events, Segment supports all Actions Destinations.
 
 {% faqitem Why aren't test events working? %}
 
-Test events don't send Linked Events, it only sends the test events that come from the source debugger, which is ahead of the event enrichment.
+Test events don't send Linked Events. You'll only see test events that come from the source debugger, which is ahead of the event enrichment.
 
 {% endfaqitem %}
 

src/unify/linked-profiles/setup-guides/redshift-setup.md

@@ -10,11 +10,11 @@ On this page, you'll learn how to connect your Redshift data warehouse to Segmen
 
 To get started with Redshift:
 1. Log in to Redshift and select the Redshift cluster you want to connect. 
-2. Follow [these instructions](/docs/connections/storage/catalog/redshift/#networking) to configure network and security settings.
+2. Follow [these networking instructions](/docs/connections/storage/catalog/redshift/#networking) to configure network and security settings.
 
 ## Create a new role and user
 
-Run the SQL commands below to create a role `(segment_entities)` and user `(segment_entities_user)`.
+Run the SQL commands below to create a role (`segment_entities`) and user (`segment_entities_user`).
 
 ```sql
 -- create role
@@ -36,7 +36,7 @@ You'll need to grant access to schemas and tables that you'd like to enrich with
 
 ### Schemas
 
-Grant schema permissions based on customer need. Visit Amazon's docs for more on [schema permissions](https://docs.aws.amazon.com/redshift/latest/dg/r_GRANT.html){:target="_blank"} and to view [example commands](https://docs.aws.amazon.com/redshift/latest/dg/r_GRANT-examples.html){:target="_blank"} that you can use to grant permissions.
+Grant schema permissions based on customer need. Visit Amazon's docs to view [schema permissions](https://docs.aws.amazon.com/redshift/latest/dg/r_GRANT.html){:target="_blank"} and [example commands](https://docs.aws.amazon.com/redshift/latest/dg/r_GRANT-examples.html){:target="_blank"} that you can use to grant permissions.
 
 ```ts
 -- view specific schemas in database
@@ -45,7 +45,7 @@ GRANT USAGE ON SCHEMA <schema-name> TO ROLE segment_entities;
 
 ### Tables
 
-Grant table permissions based on customer need. View descriptions of [table permissions](https://docs.aws.amazon.com/redshift/latest/dg/r_GRANT.html){:target="_blank"} from Amazon.
+Grant table permissions based on customer need. Learn more about Amazon's [table permissions](https://docs.aws.amazon.com/redshift/latest/dg/r_GRANT.html){:target="_blank"}.
 
 ```ts
 -- query data from a specific table in a schema
@@ -54,7 +54,7 @@ GRANT SELECT ON TABLE <schema-name>.<table-name> TO ROLE segment_entities;
 
 ### RETL table permissions
 
-If you've used RETL in your database, and added a new user, you'll need to add the following [table permissions](https://docs.aws.amazon.com/redshift/latest/dg/r_GRANT.html){:target="_blank"}:
+If you've used RETL in your database, you'll need to add the following [table permissions](https://docs.aws.amazon.com/redshift/latest/dg/r_GRANT.html){:target="_blank"}:
 
 ```ts
 GRANT USAGE, CREATE ON SCHEMA __segment_reverse_etl TO ROLE segment_entities;

src/unify/linked-profiles/setup-guides/snowflake-setup.md

@@ -68,7 +68,7 @@ Enter and run the code below to create the username and password combination tha
 
 To use Linked Events, you'll need to grant access to `segment_entities_user` for the schemas and tables you'd like to read from to perform enrichments. 
 
-These tables need to live in the same database as the one used for storing sync deltas. You can give as broad or narrow of access as you require. If you give broad access to multiple schemas, you can sort through the schemas in the Segment UI to select the appropriate tables to create models from.
+These tables need to live in the same database as the one used for storing sync deltas. You can give as broad or narrow of access as you require. If you give broad access to multiple schemas, you can sort through the schemas in Segment to select the appropriate tables to create models from.
 
 > success ""
 > Visit Snowflake's docs to learn more about [schema priveleges](https://docs.snowflake.com/en/user-guide/security-access-control-privileges#schema-privileges){:target="_blank"} and [table priveleges](https://docs.snowflake.com/en/user-guide/security-access-control-privileges#table-privileges){:target="_blank"}. 
@@ -102,7 +102,7 @@ GRANT SELECT ON TABLE <schema-name>.<table_name> TO ROLE segment_entities;
 
 ### RETL table permissions
 
-If Reverse ETL has ever run in your database, a Segment-managed schema is created and a new user is added. You'll need to add the following [table permissions](https://docs.snowflake.com/en/user-guide/security-access-control-privileges#table-privileges) with the command below.
+If you've ever run Reverse ETL in your database, you'll need to add the following [table permissions](https://docs.snowflake.com/en/user-guide/security-access-control-privileges#table-privileges){:target="_blank"}:
 
 ```sql
 GRANT USAGE ON SCHEMA __segment_reverse_etl TO ROLE segment_entities;
@@ -116,7 +116,7 @@ GRANT SELECT, INSERT, UPDATE, DELETE ON ALL TABLES IN SCHEMA __segment_reverse_e
 
 To confirm table permissions:
 1. Log in as the user you've created (`segment_entities_user`).
-2. Verify the role created has the correct permissions with the following command:
+2. Verify the role created has the correct permissions with the commands below.
 
 ```ts
 use role segment_entities;