[Bing Ads] Add consent mode instructions

Author: varadarajan-tw

src/connections/destinations/catalog/bing-ads/index.md

@@ -98,6 +98,18 @@ analytics.track('Order Completed', {
 | Category | `category` property                           |
 | Action   | Always set to `track`                         |
 
+## Implementing consent mode
+
+Starting May 5, 2025, Microsoft is enforcing consent mode for clients with end users in European Economic Area (EEA), the United Kingdom, and Switzerland. To learn more about setting consent mode and FAQ, refer Microsoft docs [here](https://help.ads.microsoft.com/?FromAdsEmail=1#apex/ads/en/60341/1). Microsoft currently is enforcing only the `ad_storage` consent signal [docs](https://help.ads.microsoft.com/?FromAdsEmail=1#apex/ads/en/60341/1/#exp46).
+
+To send these consent signals via Microsoft Bing Ads destination:
+
+1. Navigate to **Settings** page of the destination.
+2. Turn on the `Enable Consent` mode setting. If not turned on, Microsoft Bing Ads destination won't send consent signal.
+3. Select `ALLOWED` or `DENIED` as the `Default Ads Storage Consent State`. This will be the default consent signal state when the page loads. You can then toggle consent state by passing consent signals via track event.
+4. If you are a Segment [Consent Management](https://segment.com/docs/privacy/consent-management/) user, specify the consent category to lookup `ad_storage` consent state using the `Ad Storage Consent Category` setting.
+5. If you are not a Segment consent management user, specify the properties field through which you want toggle consent setting with in `Ad Storage Consent Property Mapping` setting. For example, if you wish to toggle `ad_storage` consent state based `properties.ad_storage`, set the value to `ad_storage` and make sure you are `properties.ad_storage` in your track event is set to `granted` or `denied`.
+
 
 ## Troubleshooting