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Merge pull request #4512 from segmentio/thomas/innovid
updates as provided by the partner
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src/connections/destinations/catalog/tv-squared/index.md

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title: Innovid Destination
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id: 54521fdb25e721e32a72eefc
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---
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[Innovid](https://www.innovid.com/) enables you to pull same-day TV performance analytics so you can manage TV spend, and create data-driven TV media plans based on network, days, programs, and genres.
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[Innovid's XP platform](https://www.innovid.com/){:target="_blank"} enables you to pull same-day TV performance analytics so you can manage TV spend and create data-driven TV media plans based on network, days, programs, and genres.
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## Getting Started
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2. Search for "Innovid" in the Catalog, select it, and choose which of your JavaScript sources to connect the destination to.
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3. Add your Innovid Brand ID and Client ID to your Segment Settings UI. You can find this within your Innovid dashboard.
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3. Add your InnovidXP Brand ID and Client ID to your Segment Settings UI. You can find this within your Innovid dashboard.
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4. Segment automatically loads Innovid's JavaScript tracking snippet onto the page once analytics.js loads. Make sure you remove Innovid's snippet from your code.
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4. Segment automatically loads InnovidXP's JavaScript tracking snippet onto the page once analytics.js loads. Make sure you remove Innovid's snippet from your code.
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5. Innovid starts automatically recording events after approximately 45 minutes, once the CDN is updated.
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5. InnovidXP automatically starts recording events after approximately 45 minutes, once the CDN is updated.
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## Page
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analytics.page();
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```
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When you call `page` in Analytics.js, Segment calls Innovid's `Basic Hit Tracker`. Analytics.js library sends a `page` call on every page on which it is loaded, so unless you want to call `Basic Hit Tracker` more than once, you shouldn't need to do anything additional here.
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When you call `page` in Analytics.js, Segment calls InnovidXP's `Basic Hit Tracker`. Analytics.js library sends a `page` call on every page on which it is loaded, so unless you want to call `Basic Hit Tracker` more than once, you shouldn't need to do anything additional here.
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## Track
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});
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```
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When you call [`track`](/docs/connections/spec/track/) in Analytics.js, Segment calls Innovid's `Action Tracker` - where in addition to the `event name`, you can specify a dictionary of properties that will get sent to Innovid.
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When you call [`track`](/docs/connections/spec/track/) in Analytics.js, Segment calls InnovidXP's `Action Tracker` - where in addition to the `event name`, you can specify a dictionary of properties that will get sent to Innovid.
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As per the example above, Innovid **requires** that you pass in a `revenue`, `productType`, `orderId`, and `promo` property into each of your calls. If you cannot provide a value for one or more of the aforementioned properties, don't worry, you can simply pass in an empty string to send the event.
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As per the example above, InnovidXP **requires** that you pass in a `revenue`, `productType`, `orderId`, and `promo` property into each of your calls. If you cannot provide a value for one or more of the aforementioned properties, don't worry, you can simply pass in an empty string to send the event.
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### Event Allow-listing
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