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Thomas Gilbert
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[LiveIntent Audiences] new destination documentation
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---
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title: LiveIntent Audiences Destination
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---
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LiveIntent Audiences supports audiences generated by Segment Personas as a user property. To use this destination as intended, you will need to have Segment’s Business Tier plan which gives you access to [Personas][/docs/personas/].
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If you don’t have access to Personas but still want to send data to LiveIntent, you can use the [Page][/docs/connections/spec/page], [Screen][/docs/connections/spec/screen/], [Track][/docs/connections/spec/track/], [Identify][/docs/connections/spec/identify/], and [Group][/docs/connections/spec/group/] calls. For more information about sending your data to LiveIntent via direct calls (to Page, Screen, Track, Identify, and Group), please reach out to your LiveIntent customer success representative.
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This destination is maintained by LiveIntent. For any information about this destination, [contact the LiveIntent Support team](mailto:[email protected]).
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## Getting Started
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{% include content/connection-modes.md %}
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Request an API Key and AppId by sending an email to the following LiveIntent support email address: [email protected].
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1. From the Destinations catalog page in the Segment App, click Add Destination.
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2. Search for LiveIntent in the Destinations Catalog, and select the LiveIntent Audiences destination.
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3. Choose which Source should send data to the LiveIntent Audiences destination.
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4. Enter the API Key and AppId that you received from LiveIntent in the LiveIntent Audiences destination settings in Segment.
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When you are setting up this destination for Segment Personas audiences, provide the snake_cased version the audience name in the Audiences settings. You can send audiences generated using Segment Personas to this destination as user property. If no corresponding audience exists in LiveIntent’s platform, one will be automatically created.
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## Settings
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| Setting | Description |
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| --------- | -------------------------------------------------------------------------------------------------------------------------------------------------------------------------- |
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| API Key | Request from LiveIntent |
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| AppId | Request from Liveintent |
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| Audiences | If you use this destination for an audience generated using Segment Personas, specify the snake-cased name of the Segment audience; otherwise, the setting will be ignored |
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