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Copy file name to clipboardExpand all lines: src/unify/Traits/recommended-items.md
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@@ -3,9 +3,9 @@ title: Recommended Items
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plan: unify-plus
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Recommended Items, part of Segment's CustomerAI, lets you add personalized item recommendations to each user profile.
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Recommended Items, part of Segment's CustomerAI, lets you add personalized item recommendations as a trait to each user profile.
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Based on a user's past interactions, this trait generates a list of up to 10 items, like products, articles, or songs, that each user is most likely to engage with.
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Based on a user's past interactions, this trait generates a list of up to 5 items, like products, articles, or songs, that each user is most likely to engage with.
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This recommendation is designed for cases where you want to personalize experiences, like email content, in-app recommendations, or website suggestions, to fit each user's unique preferences.
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7. (Optional:) Select destinations you want to sync the trait to, then click **Next**.
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8. Give your trait a name, then click **Create Trait**.
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Segment begins creating your new trait. This process could take up to 48 hours.
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## Example use case:
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Suppose you’re managing a music streaming app and want to give each user personalized music recommendations based on their listening habits. Here's how you might set this trait up:
| Select users | Use an audience based on up to 2 million active, non-anonymous listeners who played at least one song in the past month. |
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| Item type | Select **Albums** as the item type to recommend. Because you have an extensive catalog of music, this lets each listener receive recommendations tailored to their interests. |
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| Number of item types | You decide to return a maximum of 5 albums for each profile, keeping the recommendations relevant and concise. |
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| Calculate | Clicking **Calculate** gives you an overview of how many users will receive the album recommendations. Use it to ensure your conditions and catalog mapping meet your criteria. |
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| Sync to destinations | This optional steps lets you sync the trait to third-party destinations that can deliver album recommendations over email, in-app messaging, or push notifications. |
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| Trait naming | Name your trait `Personalized Album Recommendations`, making it easy to identify for future campaigns. |
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By setting up a trait like this, each user profile now includes personalized recommendations that reflect individual tastes. You can use these recommendations across a range of touchpoints, like in-app sections, personalized email content, or targeted messaging, to create a more engaging and customized user experience.
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