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Copy file name to clipboardExpand all lines: src/engage/audiences/linked-audiences.md
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> info "Linked Audiences is in public beta"
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> Linked Audiences is in public beta, and Segment is actively working on this feature. Some functionality may change before it becomes generally available.
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Linked Audiences allows you to build a warehouse first solution that powers individualized customer experiences using the relational data you've defined in your [Data Graph](/docs/unify/linked-profiles/data-graph/). You can:
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Linked Audiences allows you to build a warehouse first solution that powers individualized customer experiences using the relational data you've defined in your [Data Graph](/docs/unify/linked-profiles/data-graph/).
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You can:
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- Preserve rich relationships between all the data in your warehouse by creating connections with any entity data back to your audience profile.
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- Build advanced audience segments that include the rich context needed for personalization downstream.
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Profile enters audience | Send a Track event when a profile matches the audience condition. | Send a congratulatory email when a traveler qualifies for premium status with a mileage program.<br>- Send a discount to all customers with a particular product on their wishlist.
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Profile enters audience | Send a Track event when a profile matches the audience condition. | Send a congratulatory email when a traveler qualifies for premium status with a mileage program.<br>Send a discount to all customers with a particular product on their wishlist.
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Profile exits audience | Send a Track event when a profile no longer matches the audience condition. | Send an email to credit card owners to confirm that their credit cards have been paid in full.<br> Send a confirmation to a patient when they have completed all their pre-screening forms.
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Entity enters audience | Send a Track event when an entity condition associated with a profile matches the audience condition. With this event, you must select the entity that triggers Segment to send the Track event. | Send a reminder to a customer when a credit card associated with their profile has an outstanding balance.<br> Notify a traveler when a flight associated with their profile is delayed.<br> Notify a customer when a product associated with their profile's wishlist is back in stock.
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Entity exits audience | Send a Track event when an entity condition associated with a profile no longer matches the audience condition. With this event, you must select the entity that triggers Segment to send the Track event| Send a confirmation to a customer when a credit card associated with their profile has been paid off.<br> Send a confirmation to the primary doctor when each of their associated patients completes their annual check up.
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#### Show/Hide preview
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As you're configuring your events in Linked Audiences, you can view a preview of the enriched event based on the properties you select. See what the enriched event will look like in your payload schema.
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As you're enriching your events in Linked Audiences, you should view a preview of the event payload schema based on the properties you select. It might look like the following:
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> important
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> It is important to make a copy of the data from your final payload schema; you will need this data later when you set up your destination.
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**Important:** It is important to make a copy of the data from your final payload schema; you will need this data later when you set up your destination.
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#### Map event
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Only required fields that need to be filled out are displayed. All other optional & pre-filled fields are hidden - These fields are pre-filled with properties that will work by default.
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Only required fields that need to be filled out are displayed. All other optional & pre-filled fields are hidden
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These fields are pre-filled with properties that will work by default.
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