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| associated with an entity | Creates a condition that filters profiles associated with entity relationships defined in the [Data Graph](/docs/unify/linked-profiles/data-graph/). With this condition, you can traverse the full nested entity relationship and filter your audience on entity column values.
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| associated with an entity | Creates a condition that filters profiles associated with entity relationships defined in the [Data Graph](/docs/unify/linked-profiles/data-graph/). With this condition, you can navigate the full nested entity relationship and filter your audience on entity column values.
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| not associated with an entity | Creates a condition that filters profiles that are not associated with entity relationships defined in the [Data Graph](/docs/unify/linked-profiles/data-graph/).
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| with profile trait | Creates a condition that filters profiles with a specific trait. |
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| without profile trait | Creates a condition that filters profiles without a specific trait. |
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| part of an audience | Creates a condition that filters profiles that are part of an existing audience. |
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| not part of an audience | Creates a condition that filters profiles that are not part of an existing |
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| that performed event | Creates a condition that filters profiles that have a specific event in their event history. You can also filter on event property values.|
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| that did not performed event | Creates a condition that filters profiles that do not have a specific event in their event history. You can also filter on event property values.|
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| with [profile trait](/docs/unify/#enrich-profiles-with-traits)| Creates a condition that filters profiles with a specific trait. |
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| without [profile trait](/docs/unify/#enrich-profiles-with-traits)| Creates a condition that filters profiles without a specific trait. |
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| part of an [audience](/docs/glossary/#audience)| Creates a condition that filters profiles that are part of an existing audience. |
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| not part of an [audience](/docs/glossary/#audience)| Creates a condition that filters profiles that are not part of an existing |
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| that performed [event](/docs/glossary/#event)| Creates a condition that filters profiles that have a specific event in their event history. You can also filter on event property values.|
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| that did not performed [event](/docs/glossary/#event)| Creates a condition that filters profiles that do not have a specific event in their event history. You can also filter on event property values.|
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**Note:** you can only create nested entity conditions up to four levels in depth. For example, an entity condition that queries for relationships between Profiles, Accounts, Credit Cards, and Transactions has four levels of depth.
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**Note:** you can only create nested entity conditions up to four levels in depth. For example, an entity condition that queries for relationships between Profiles, Accounts, Credit Cards, and Transactions has four levels of depth.
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## Step 2: Activate your Linked Audience
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After you build your Linked Audience, you can send events to your chosen destinations and use them for personalizing your customer communications. To take advantage of this feature, you're required to set up a few steps that will result in activating your Linked Audience.
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After you build your Linked Audience, you can send events to your chosen destinations and use them for personalizing your customer communications.
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These steps include:
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To activate your Linked Audience:
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-[Step 2a: Connecting to a Destination](#step-2a-connecting-to-a-destination)
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-[Step 2b: Selecting your Destination Actions](#step-2b-select-your-destination-actions)
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**Note:** Ensure your [destination has been enabled](/connections/destinations/catalog/) in Segment before you begin the steps below.
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1. From the audience overview page, select **Add destination**.
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2. Select a destination from the catalog.
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3. Click **Configure data to send to destination**.
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1. Navigate to **Engage > Audiences**.
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2. Select the Linked Audience you set up in the previous step.
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3. Select **Add destination**.
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4. Select a destination from the catalog.
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5. Click **Configure data to send to destination**.
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### Step 2b: Select your Destination Actions
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@@ -106,12 +108,11 @@ Configure how and when events are produced with each audience run. Select the en
Profile enters audience | Send a Track event when a profile matches the audience condition. |- Send a congratulatory email when a traveler qualifies for premium status with a mileage program.<br>- Send a discount to all customers with a particular product on their wishlist.
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Profile enters audience | Send a Track event when a profile matches the audience condition. | Send a congratulatory email when a traveler qualifies for premium status with a mileage program.<br>- Send a discount to all customers with a particular product on their wishlist.
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Profile exits audience | Send a Track event when a profile no longer matches the audience condition. | Send an email to credit card owners to confirm that their credit cards have been paid in full.<br> Send a confirmation to a patient when they have completed all their pre-screening forms.
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Entity enters audience | Send a Track event when an entity condition associated with a profile matches the audience condition. With this event, you must select the entity that triggers Segment to send the Track event. | Send a reminder to a customer when a credit card associated with their profile has an outstanding balance.<br> Notify a traveler when a flight associated with their profile is delayed.<br> Notify a customer when a product associated with their profile's wishlist is back in stock.
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Entity exits audience | Send a Track event when an entity condition associated with a profile no longer matches the audience condition. With this event, you must select the entity that triggers Segment to send the Track event|- Send a confirmation to a customer when a credit card associated with their profile has been paid off.<br> Send a confirmation to the primary doctor when each of their associated patients completes their annual check up.
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Entity exits audience | Send a Track event when an entity condition associated with a profile no longer matches the audience condition. With this event, you must select the entity that triggers Segment to send the Track event| Send a confirmation to a customer when a credit card associated with their profile has been paid off.<br> Send a confirmation to the primary doctor when each of their associated patients completes their annual check up.
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Profile enters or exits audience| Send an Identify event when a profile's audience membership changes. | Update a user profile in a destination with the most recent audience membership.
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### Step 2d: Configure the event
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After you select an action, Segment attempts to automatically configure the data fields that will be sent to the destination. You can review and adjust these settings before enabling this event.
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