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Copy file name to clipboardExpand all lines: src/connections/destinations/catalog/adobe-target/index.md
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hidden: true
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published: false
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---
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[Adobe Target](https://www.adobe.com/marketing-cloud/target.html) removes the
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[Adobe Target](https://www.adobe.com/marketing-cloud/target.html){:target="_blank”} removes the
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coding and set up hassles of A/B testing to help you quickly discover which
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offers, experiences and messages truly engage your visitors.
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@@ -127,7 +127,7 @@ page flicker in conjunction with Segment would be to create a global mbox. Adobe
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will automatically set the HTML body style opacity to 0, which keeps the page
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content hidden while allowing the browser to still execute page load. After a
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response from Target is received, `at.js` resets the HTML body opacity to 1. You
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can read more about preventing page flicker in Adobe's [documentation here](https://marketing.adobe.com/resources/help/en_US/target/ov2/c_target-atjs-faq.html).
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can read more about preventing page flicker in Adobe's [documentation here](https://marketing.adobe.com/resources/help/en_US/target/ov2/c_target-atjs-faq.html){:target="_blank”}.
Copy file name to clipboardExpand all lines: src/connections/destinations/catalog/adroll/index.md
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title: AdRoll Destination
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id: 54521fd525e721e32a72ee8e
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---
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[AdRoll](https://adroll.com/) is a retargeting network that allows you to show ads to visitors who've landed on your site while browsing the web. The AdRoll Destination is open-source. You can browse the code on [GitHub](https://github.com/segment-integrations/analytics.js-integration-adroll).
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[AdRoll](https://adroll.com/){:target="_blank”} is a retargeting network that allows you to show ads to visitors who've landed on your site while browsing the web. The AdRoll Destination is open-source. You can browse the code on [GitHub](https://github.com/segment-integrations/analytics.js-integration-adroll){:target="_blank”}.
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## Getting Started
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### Currency
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When you send `Order Completed` event with `properties.currency`, we will send that as `adroll_currency`. AdRoll supports [these currency codes](https://help.adroll.com/hc/en-us/articles/213429827-Currency-Codes).
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When you send `Order Completed` event with `properties.currency`, we will send that as `adroll_currency`. AdRoll supports [these currency codes](https://help.adroll.com/hc/en-us/articles/213429827-Currency-Codes){:target="_blank”}.
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These audience lists can be used to serve content on Google Search, YouTube, and Gmail. You can only target users with email addresses that are associated with a Google account, and you can target users in Gmail only if they have an `@gmail.com` address.
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> info ""
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> You must have access to Engage as part of your Segment plan to use this destination. [Contact Segment's sales team](https://segment.com/demo/) to try this out.
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> You must have access to Engage as part of your Segment plan to use this destination. [Contact Segment's sales team](https://segment.com/demo/){:target="_blank”} to try this out.
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## Details
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### Similar audience
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You can use Engage to create a detailed profile of your most loyal customers (sometimes called a “seed audience”) and then send this list of customers to Google. In Google, you can then use Google's [Similar Audience](https://support.google.com/google-ads/answer/7151628?hl=en-AU) features to find similar users to target. For example, you might want to create a group of high-value users who have spent a certain amount of money on your product, and then use Similar Audiences to find users who might also spend that much.
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You can use Engage to create a detailed profile of your most loyal customers (sometimes called a “seed audience”) and then send this list of customers to Google. In Google, you can then use Google's [Similar Audience](https://support.google.com/google-ads/answer/7151628?hl=en-AU){:target="_blank”} features to find similar users to target. For example, you might want to create a group of high-value users who have spent a certain amount of money on your product, and then use Similar Audiences to find users who might also spend that much.
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> note ""
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> **Note:** A “seed audience” must have at least 100 members for Google's Similar Audience feature to function.
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---
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Airship gives brands the data, channels, orchestration and services they need to deliver push notifications, emails, SMS, in-app messages, and more to the right person at the right moment — building trust, boosting engagement, driving action, and growing value.
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[Airship Cloud-mode Destination integration](https://docs.airship.com/partners/segment/#destination) enables users to set Airship tags, attributes, and custom events through Segment's `identify`, `track`, and `group` API calls.
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[Airship Cloud-mode Destination integration](https://docs.airship.com/partners/segment/#destination){:target="_blank”} enables users to set Airship tags, attributes, and custom events through Segment's `identify`, `track`, and `group` API calls.
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Segment `track` API calls are received by Airship as Custom Events. The traits of the Segments `identify` API call are interpreted as either `tags` or `attributes`. Tags are all traits that contains a boolean value (either `true` or `false`). A trait which contains a non-boolean value -- and is known to Airship -- becomes an attribute.
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3. Find the `Airship` destination (under *SMS & Push Notifications*), click the *Airship* tile and then click the *Configure Airship* button.
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4. In the *Select Source* dialog, select a source and click *Confirm Source*.
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5. Toggle on *Airship EU Data Center* if you are implemented in Airship's European Data Center (if you are not sure which data center you are on please [contact the Airship support team](mailto:[email protected])).
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3. Enter the *App Key* and Access Token that you copied when setting up the Real-Data Streaming integration in Airship. See [Airship documentation for steps to create an Access Token](https://docs.airship.com/partners/segment/#access-token).
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4. For `identify` events, first [set up a tag group within Airship](https://docs.airship.com/partners/segment/#tag-group).
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5. For `attributes`, first [predefine them in Airship](https://docs.airship.com/guides/messaging/user-guide/audience/segmentation/attributes/#add-attributes).
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3. Enter the *App Key* and Access Token that you copied when setting up the Real-Data Streaming integration in Airship. See [Airship documentation for steps to create an Access Token](https://docs.airship.com/partners/segment/#access-token){:target="_blank”}.
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4. For `identify` events, first [set up a tag group within Airship](https://docs.airship.com/partners/segment/#tag-group){:target="_blank”}.
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5. For `attributes`, first [predefine them in Airship](https://docs.airship.com/guides/messaging/user-guide/audience/segmentation/attributes/#add-attributes){:target="_blank”}.
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## Requirements
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To use the Segment Destination integration, you must implement `Named Users` in Airship. The Segment UserID must match the Named User ID in Airship. If your `named_user_id` and `UserID` do not match, Airship will not be able to associate `identify`, `track`, or `group` events to the proper user in Airship. You will not be able to issue automated messages or to attach user attributes from Segment within Airship.
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See [Tags and Named Users](https://docs.airship.com/guides/audience/tags-named-users/) or the [Named Users API](https://docs.airship.com/api/ua/#tag/named-users) for more information about configuring named users.
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See [Tags and Named Users](https://docs.airship.com/guides/audience/tags-named-users/){:target="_blank”} or the [Named Users API](https://docs.airship.com/api/ua/#tag/named-users){:target="_blank”} for more information about configuring named users.
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## Page
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If you aren't familiar with the Page Spec, take a look at the [Page method documentation](https://segment.com/docs/connections/spec/page/) to learn about what it does. An example call would look like:
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If you aren't familiar with the Page Spec, take a look at the [Page method documentation](/docs/connections/spec/page/) to learn about what it does. An example call would look like:
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title: Alexa Destination
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id: 54521fd525e721e32a72ee90
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[Alexa](https://www.alexa.com/) helps improve your website's SEO and conduct competitive analysis. They help your business get better marketing results. The Alexa Destination is open-source. You can browse the code [on GitHub](https://github.com/segment-integrations/analytics.js-integration-alexa).
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[Alexa](https://www.alexa.com/){:target="_blank”} helps improve your website's SEO and conduct competitive analysis. They help your business get better marketing results. The Alexa Destination is open-source. You can browse the code [on GitHub](https://github.com/segment-integrations/analytics.js-integration-alexa){:target="_blank”}.
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