Collect photos of source material #4
Description
The original readme for this project says:
We realized that most Caslon revivals were based on 18 Century's specimens and that there was a whole genre of Caslons that has been so far ignored: The alluring hand-lettered American Caslons of 1960's.
This was a captivating subject to investigate. Caslon was the very first alphabet that lettering artists learned to draw, so they all were very familiar with it. Our wonder led us to find countless examples of beautifully crafted and elegant vintage ads and hand lettering books. Among those many books, there were two that outshine the rest: One is "Lettering for Advertising" by Mortimer Leach, and the other one is "How to Render Roman Letter Forms" by Tommy Thompson. Both of these books are excellent, highly recommended for all those who want to learn lettering.
For future improvement of this typeface, it will be helpful to investigate and record these sources. Luckily, they are both available through the New York Public Library in the Art and Architecture reading room at 476 5th Ave, New York, NY 10018. Here are the catalog listings: