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Remove all umarketingsuite references
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13/umbraco-engage/developers/analytics/extending-analytics/sending-data-to-the-gtm-datalayer.md

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description: >-
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Discover how to push A/B testing and personalization variables from
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uMarketingSuite to the Google Tag Manager (GTM) data layer in Razor templates.
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Umbraco Engage to the Google Tag Manager (GTM) data layer in Razor templates.
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# Sending data to the GTM Datalayer
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The uMarketingSuite provides a partial view that pushes variables related to A/B testing and personalization to the Google Tag Manager (GTM) data layer.
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Umbraco Engage provides a partial view that pushes variables related to A/B testing and personalization to the Google Tag Manager (GTM) data layer.
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The following variables are pushed:
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13/umbraco-engage/developers/analytics/forms.md

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# Extending forms
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To track Umbraco Forms submissions, you need to install [Umbraco Forms](https://umbraco.com/products/add-ons/forms/) with a valid license from Umbraco HQ. You also need to install the Umbraco Engage[ Forms Addon package from Nuget](https://www.nuget.org/packages/uMarketingSuite.UmbracoForms).
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To track Umbraco Forms submissions, you need to install [Umbraco Forms](https://umbraco.com/products/add-ons/forms/) with a valid license from Umbraco HQ. You also need to install the Umbraco Engage[ Forms Addon package from Nuget](https://www.nuget.org/packages/Umbraco.Engage.UmbracoForms).
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## Summary
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13/umbraco-engage/developers/analytics/what-is-measured-by-default.md

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* The query string of the visited page (`?filtering=on&parameter1=2`)
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* The variant of the page that we serve. This could be a personalized version of the page or one of the A/B-test variants.
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* The time that the page was visited (`31 august 2021, 16:04:22`)
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* Where the visitor came from before this visit (the so-called referrer). This could be an internal webpage (`/my-contentpage/`) or an external URL (`www.umbraco.com/the-umarketingsuite-rocks/`)
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* Where the visitor came from before this visit (the so-called referrer). This could be an internal webpage (`/my-contentpage/`) or an external URL (`www.umbraco.com/the-umbraco-engage-rocks/`)
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* The browser being used (Firefox), the Operating System used (Windows), and the type of device being used (Desktop). These data points are based on the user-agent string that any browser is sending.
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* The IP address (`213.62.44.123`) or anonymized IP address (`213.62.44.0`), depending on your configuration.
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13/umbraco-engage/developers/headless/README.md

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description: >-
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Discover how to integrate the uMarketingSuite.Headless package with Umbraco
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Discover how to integrate Umbraco.Engage.Headless package with Umbraco
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12.0+ for a Content Delivery API.
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13/umbraco-engage/developers/headless/headless-example.md

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# Headless Example
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This article shows how to use the uMarketingSuite Headless API with Umbraco Content Delivery API.
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This article shows how to use the Umbraco Engage Headless API with Umbraco Content Delivery API.
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## Setting up a Personalization Segment
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13/umbraco-engage/developers/introduction/dataflow-pipeline/data-parsing.md

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## Getting the data
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There is a background process constantly running on the webserver to check whether there are unprocessed pageviews in memory or records in the table **uMarketingSuiteAnalyticsRawClientSideData**. 
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There is a background process constantly running on the webserver to check whether there are unprocessed pageviews in memory or records in the table **umbracoEngageAnalyticsRawClientSideData**. 
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The records in the table **uMarketingSuiteAnalyticsRawClientSideData** can be identified because the column **processingStarted** is **NULL**.
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The records in the table **umbracoEngageAnalyticsRawClientSideData** can be identified because the column **processingStarted** is **NULL**.
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If the background process finds unprocessed pageviews in memory or one of these unprocessed records it fetches the rows of data and starts processing it. Once it has finished processing it updates the record in the table by setting values in the columns '**processingFinished**' and '**processingMachine**'.
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### Normalize the data
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All data is stored in a normalized way in the tables with the prefix: **uMarketingSuiteAnalytics.**
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All data is stored in a normalized way in the tables with the prefix: **umbracoEngageAnalytics.**
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For example; each browser is only stored once in the table **uMarketingSuiteAnalyticsBrowser** and each browser version is stored once in the table **uMarketingSuiteAnalyticsBrowserVersion**. 
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For example; each browser is only stored once in the table **umbracoEngageAnalyticsBrowser** and each browser version is stored once in the table **umbracoEngageAnalyticsBrowserVersion**. 
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The session is now related to the primary key ID of the browser version instead of storing the full-text string. This way, data can be queried effortlessly and is stored more efficiently (only an integer per browser instead of a text string).
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13/umbraco-engage/developers/introduction/dataflow-pipeline/data-storage.md

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The data will be stored as quickly as possible to minimize the needed resources. For this reason, the the data collected from client-side events will be stored in so-called raw tables in a non-normalized. This data will be processed in [the next step](../../../../../the-umarketingsuite-broad-overview/dataflow-pipeline/data-parsing/) of the data flow.
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The data collected from clientside events is stored in the table `uMarketingSuiteAnalyticsRawClientSideData`.
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The data collected from clientside events is stored in the table `umbracoEngageAnalyticsRawClientSideData`.
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When the data is stored in these tables the columns `processingStarted`, `processingFinished`, `processingMachine`**,** and `processingFailed` are empty. They will be filled in the parsing step.

13/umbraco-engage/developers/introduction/performance.md

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# Performance
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Within Umbraco Engage we have implemented several performance optimizations and there are also some configurations you can do yourself to optimize the performance of your Umbraco solution with uMarketingSuite.
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Within Umbraco Engage we have implemented several performance optimizations and there are also some configurations you can do yourself to optimize the performance of your Umbraco solution with Umbraco Engage.
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## Separate processes for storing, parsing, and reporting
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13/umbraco-engage/developers/personalization/custom-scoring.md

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This might be difficult to accomplish through the Content Scoring UI in Umbraco, but can be done by code.
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To manage scoring for personas, we need to get a reference to `IPersonaService`. For the customer journey, we will need the `ICustomerJourneyService`. Both services can be found under the namespace `uMarketingSuite.Business.Personalization.Services`.
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To manage scoring for personas, we need to get a reference to `IPersonaService`. For the customer journey, we will need the `ICustomerJourneyService`. Both services can be found under the namespace `Umbraco.Engage.Infrastructure.Personalization.Services`.
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To implement our example above, we will be using the `ICustomerJourneyService`. To modify the customer journey step scoring, we need to know the ID of the step we are trying to score. For your implementation you could hardcode the IDs (since they are unlikely to change), we can also fetch them by name through the `ICustomerJourneyGroupRepository`.
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13/umbraco-engage/getting-started/for-developers/content-delivery-network-recommendations.md

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# Content Delivery Network recommendations
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This article provides information and best practices on using Content Delivery Network (CDN) with uMarketingSuite.
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This article provides information and best practices on using Content Delivery Network (CDN) with Umbraco Engage.
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## Pages (HTML)
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