Splitting this out from #6
See also discussion on Slack during Settings API meeting:
https://wordpress.slack.com/archives/C02RQBWTW/p1493049728130607
The main goal should be establishing a solid convention for naming CSS classes or ID attributes meant to be exclusively used for JS targeting. Quoting from Helen's doc"
Reusing styling class names is fragile and obscures intent when doing long-term maintenance.