Retail Sales & Returns Dashboard 📊

This Power BI dashboard provides a comprehensive analysis of sales performance, return reasons, and product category insights across regions and time.

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🖼️ Dashboard Preview

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📌 Overview

• Total Sales: 48.70K
• Total Returns: 12.55K
• Return Rate: 26%
• Categories: Books, Clothing, Electronics, Home & Kitchen, Toys
• Regions: North, South, East, West
• Time Period: 2024–2025

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📈 Dashboard Features

• KPI Cards for Total Sales, Returns, and Return Rate
• Sales Trend Line Chart by Year and Category
• Donut Chart of Return Reasons (e.g., Not Returned, Wrong Item, Defective)
• Bar Charts for Sales by Region and Category
• Interactive Filters for Region and Category

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💡 Key Insights

• Highest Sales: Electronics
• Top Regions: South and West
• Major Return Reason: Not Returned (74.22%)
• Sales Trend: Increasing trend for most categories in 2025

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🧾 Files Included

• Summary_Report_Page.png – Final dashboard export
• README.md – This documentation file
• Sales Vs Return Sales.pbix - Main Power BI Dashboard

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🚀 How to Use

1. Download the .pbix file or view the image summary.
2. Interact using filters for Category and Region.
3. Analyze return patterns and sales trends.

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📌 Author

Abdullah Iftikhar
Final Year Data Science Student | FAST NUCES
GitHub Profile

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Built with ❤️ using Power BI to showcase data storytelling & visualization.