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Merge pull request #50586 from v-thpra/azure-triage-fix-1055029
Technical Review 1055029: Introduction to the Microsoft commercial marketplace
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learn-pr/commercial-marketplace/intro-commercial-marketplace/1-introduction.yml

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metadata:
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title: Introduction to the Microsoft commercial marketplace
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description: Learn about the Microsoft commercial marketplace.
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ms.date: 05/15/2024
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ms.date: 05/21/2025
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author: kristyn0402
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ms.author: krmaddox
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ms.topic: unit

learn-pr/commercial-marketplace/intro-commercial-marketplace/2-definitions.yml

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metadata:
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title: What is the commercial marketplace?
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description: Learn about Microsoft's commercial marketplace, and who the marketplace is for.
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ms.date: 05/15/2024
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ms.date: 05/21/2025
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author: kristyn0402
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ms.author: krmaddox
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ms.topic: unit

learn-pr/commercial-marketplace/intro-commercial-marketplace/3-web-storefronts.yml

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metadata:
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title: Exploring online stores in the commercial marketplace
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description: Learn about and compare Microsoft AppSource and Azure Marketplace.
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ms.date: 05/15/2024
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ms.date: 05/21/2025
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author: kristyn0402
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ms.author: krmaddox
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ms.topic: unit

learn-pr/commercial-marketplace/intro-commercial-marketplace/4-engage-customers.yml

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metadata:
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title: Engage your Microsoft commercial marketplace customers
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description: Learn how you can engage your Microsoft commercial marketplace customers with different offer types.
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ms.date: 05/15/2024
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ms.date: 05/21/2025
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author: kristyn0402
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learn-pr/commercial-marketplace/intro-commercial-marketplace/5-go-market-with-microsoft.yml

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metadata:
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title: Go to market with Microsoft and Marketplace Rewards
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description: Learn how Microsoft helps you sell with Marketplace Rewards.
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ms.date: 05/15/2024
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ms.date: 05/21/2025
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author: kristyn0402
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learn-pr/commercial-marketplace/intro-commercial-marketplace/6-knowledge-check.yml

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metadata:
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title: Module assessment
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description: Check what you learned about the Microsoft commercial marketplace.
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ms.topic: unit
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questions:
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- content: "The Microsoft commercial marketplace is accessible through:"
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choices:
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- content: "The online stores - Microsoft AppSource and Azure Marketplace"
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- content: "The online stores - Microsoft AppSource and Azure Marketplace."
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isCorrect: false
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- content: "The Microsoft network of resellers"
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- content: "The Microsoft network of resellers."
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isCorrect: false
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- content: "In-product experiences in Microsoft products like Microsoft 365, Dynamics 365, the Power Platform, and Azure"
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- content: "In-product experiences in Microsoft products like Microsoft 365, Dynamics 365, the Power Platform, and Azure."
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isCorrect: false
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- content: "All of the above"
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- content: "All of the above."
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isCorrect: true
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- content: "One of the ways to access commercial marketplace products and services is through the online stores - Microsoft AppSource and Azure Marketplace. Which of the following answers describes the difference between the two online stores?"
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choices:
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- content: "Microsoft AppSource contains consulting services offered by Microsoft partners, while Azure Marketplace only contains apps"
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- content: "Microsoft AppSource contains consulting services offered by Microsoft partners, while Azure Marketplace only contains apps."
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isCorrect: false
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- content: "Microsoft AppSource contains business solutions, while Azure Marketplace contains IT software and services"
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- content: "Microsoft AppSource contains business solutions, while Azure Marketplace contains IT software and services."
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isCorrect: true
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- content: "Microsoft AppSource contains IT software and services, while Azure Marketplace contains business solutions"
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- content: "Microsoft AppSource contains IT software and services, while Azure Marketplace contains business solutions."
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isCorrect: false
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- content: "None of the above"
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- content: "None of the above."
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isCorrect: false
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- content: "The commercial marketplace is free to join."
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choices:
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- content: "Marketplace Rewards:"
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- content: "Provides benefits designed to help grow your commercial marketplace revenue"
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- content: "Provides benefits designed to help grow your commercial marketplace revenue."
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isCorrect: false
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- content: "Is available to all partners with an active commercial marketplace offer"
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- content: "Is available to all partners with an active commercial marketplace offer."
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isCorrect: false
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- content: "Is designed to support you at your stage of growth"
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- content: "Is designed to support you at your stage of growth."
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isCorrect: false
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- content: "All of the above"
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- content: "All of the above."
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isCorrect: true

learn-pr/commercial-marketplace/intro-commercial-marketplace/7-summary.yml

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metadata:
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title: Summary of learnings about Microsoft commercial marketplace
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description: Summary
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author: kristyn0402
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learn-pr/commercial-marketplace/intro-commercial-marketplace/includes/1-introduction.md

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The Microsoft commercial marketplace is a platform that enables customers to discover, purchase, and deploy cutting-edge cloud solutions and services tailored to drive their business outcomes.
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As a business development manager at an innovative technology firm that equips developers with tools to easily build robust and secure AI applications, you have been tasked with presenting your organization's growth strategy at an upcoming meeting. The executive leadership team has entrusted you with the mission to explore new sales channels that could attract fresh clientele and foster additional revenue streams. Having recently encountered an insightful blog post about the Microsoft commercial marketplace, you decided to delve deeper into this avenue. Your goal is to ascertain how to best leverage the commercial marketplace to help grow your firm’s cloud business by offering your cloud solutions and services to customers all around the world.
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As a business development manager at an innovative technology firm that equips developers with tools to easily build robust and secure AI applications, you're tasked with presenting your organization's growth strategy at an upcoming meeting. The executive leadership team is entrusting you with the mission to explore new sales channels that could attract fresh clientele and foster additional revenue streams. After recently encountering an insightful blog post about the Microsoft commercial marketplace, you decided to delve deeper into this avenue. Your goal is to ascertain how to best leverage the commercial marketplace to help grow your firm’s cloud business by offering your cloud solutions and services to customers all around the world.
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## Learning objectives
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learn-pr/commercial-marketplace/intro-commercial-marketplace/includes/2-definitions.md

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## Designed for customers
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The commercial marketplace stands as a robust platform that enables both existing and prospective customers to discover, evaluate, purchase, and deploy best-in-class cloud solutions. These cloud solutions are pivotal in propelling digital transformation and fostering innovation within the Microsoft cloud ecosystem. For those who are already part of the cloud ecosystem, the commercial marketplace offers customers an added benefit: the ability to integrate their marketplace purchases with existing Microsoft procurement agreements, simplifying billing through a unified invoice directly from Microsoft.
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The commercial marketplace stands as a robust platform that enables both existing and prospective customers to discover, evaluate, purchase, and deploy best-in-class cloud solutions. These cloud solutions are pivotal in propelling digital transformation and fostering innovation within the Microsoft cloud ecosystem. For customers who are already part of the cloud ecosystem, the commercial marketplace offers an added benefit: the ability to integrate their marketplace purchases with existing Microsoft procurement agreements, simplifying billing through a unified invoice directly from Microsoft.
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## Crafted for partners
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The prospect of showcasing your products to a vast global audience aligns perfectly with your executive team's directive. However, to capitalize on this opportunity, a deeper understanding of the online stores is essential. Your company's solutions, tailored for diverse customer groups, must find their appropriate niche within the commercial marketplace.
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To identify the most fitting online store for your solutions - whether Microsoft AppSource for business applications or Azure Marketplace for IT services - you plan to delve into the commercial marketplace documentation. This provides clarity on how to position your offerings effectively in this expansive ecosystem.
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To identify the most fitting online store for your solutions - whether Microsoft AppSource for business applications or Azure Marketplace for IT services - you plan to delve into the commercial marketplace documentation. This resource should provide clarity on how to position your offerings effectively in this expansive ecosystem.

learn-pr/commercial-marketplace/intro-commercial-marketplace/includes/3-web-storefronts.md

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- Finished software solutions: ready-to-use applications for business operations.
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- Consulting and managed services: expert services for Azure solution deployment and management.
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Azure Marketplace simplifies the search for the right solutions with categorized and filterable listings, enabling customers to easily build on their existing Azure cloud infrastructure. The Azure Marketplace online store link can be found in the resources section at the end of this module.
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Azure Marketplace simplifies the search for the right solutions with categorized and filterable listings, enabling customers to easily build on their existing Azure cloud infrastructure. Azure Marketplace online store link can be found in the resources section at the end of this module.
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:::image type="content" source="..\media\2-azure-marketplace-homepage.png" alt-text="Screenshot of the Azure Marketplace homepage with emphasis on apps and consulting services buttons.":::
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Azure Marketplace and the Azure portal help to streamline the process for customers to easily find, try, purchase, and deploy Azure solutions within minutes.
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In addition to cloud solutions and services available through both the online store and the Azure portal, the Azure Marketplace online store also features consulting and managed services offered by Microsoft partners, helping customers in areas such as analytics, DevOps, migration, and security.
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In addition to cloud solutions and services available through both the online store and the Azure portal, the Azure Marketplace online store also features consulting and managed services offered by Microsoft partners. These services help customers in areas such as analytics, DevOps, migration, and security.
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## Microsoft AppSource
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Microsoft AppSource offers business software that integrates with Azure, Dynamics 365, Microsoft 365, and the Power Platform. In AppSource, you can also find cloud-hosted web applications. Customers can easily filter and search for the right app or services based on category and industry.
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The Microsoft AppSource online store link can be found at the end of this learn module.
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The Microsoft AppSource online store link can be found in the resources section at the end of this module.
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:::image type="content" source="..\media\7-microsoft-appsource-homepage.png" alt-text="Screenshot of Microsoft AppSource homepage with emphasis on apps and consulting services buttons.":::
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