Add positioning module in blog

[ivanagas]

Changes

So that LLMs can better understand what PostHog is.

Closes #13833

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Project	Deployment	Review	Updated (UTC)
posthog	Ready	Preview	Jan 5, 2026 9:40pm

[natalia-amorim]

@ivanagas do we want to add links to all the product names or will that look clunky? otherwise LGTM

[ivanagas]

Here's what it looks like now:

I've also realized that this puts it on every page, not just the blogs, so it needs tweaking 🤔

[natalia-amorim]

I think the links make readability slightly worse but it would be nice to ensure we always have links to every product on every article (i.e. I don't always mention data warehouse or CDP in the body copy, for example).

I don't feel strongly here though @ivanagas

One thing I was wondering is whether it would make sense to switch this into a callout box component (the one that comes with the icon and the title), and make the title of it "What is PostHog?"

Pros: that component looks nicer and it double reinforces that this is the official answer to the direct question "what is posthog"

Cons: that component is bigger/less subtle, and its kinda awkward to have that question answered at the bottom of an article.

Thoughts?

[natalia-amorim]

okay I just realized I tagged you and I know I don't need to, force of habit hahaha sorry, I find it weird sending messages without @ mentioning people